| 902 Harga | |
| 001 Hak Akses (open/membership) | membership |
| 700 Entri Tambahan Nama Orang | Okumus, Bendegul, editor; Williams, Sarah, editor; Stylos, Nikolaos, editor; Rahimi, Roya, editor |
| 336 Content Type | text (rdacontent) |
| 264b Nama Penerbit | Palgrave Macmillan Cham |
| 049 No. Barkod | 20-25-62154425 |
| 110 Entri Utama Badan Korporasi | |
| 338 Carrier Type | online resource (rdacarrier) |
| 490 Seri | |
| 903 Stock Opname | |
| 053 No. Induk | 20-25-62154425 |
| 653 Kata Kunci | Tourism Management; Marketing; Industries |
| 040 Sumber Pengatalogan | LibUI eng rda |
| 245 Judul Utama | Generation Z Marketing and Management in Tourism and Hospitality: The Future of the Industry |
| 592 Sumber Koleksi | Springerlink |
| 264c Tahun Terbit | 2021 |
| 650 Subyek Topik | Tourism--Management; Tourism--Marketing |
| 904c Penginput Data Pengadaan | |
| 904b Pemeriksa Lembar Kerja | |
| 520 Ringkasan/Abstrak/Intisari | Generation Z (Gen Z) is the demographic cohort also known as Post-Millennials, the iGeneration or the Homeland Generation. Referring to individuals born roughly between the mid-1990s and the early 2000s, they are our youngest consumers, students, colleagues, and voters. Understanding them is a key aspect. In the context of the hospitality and tourism, Gen Z-ers represent the future in human resources, and service production and consumption. This book focuses on the aspirations, expectations, preferences and behaviours related to individuals within this demographic. It critically discusses their dynamism in driving the tourism sector and offers insights into the roles that Gen Z will inhabit as visitors, guests, consumers, employees, and entrepreneurs. This book is a valuable resource for managers, scholars and students interested in acquiring concrete knowledge on how Gen Z will shape the marketing and management of tourism-related services. |
| 536 Catatan Informasi Pendanaan | Damas 2023 |
| 900 Tanggal Pembelian | 18/02/2025 |
| 020 ISBN (R) | 9783030706951 |
| 090 No. Panggil Setempat | e20549842 |
| 245c Pertanggungjawaban | |
| 337 Media Type | computer (rdamedia) |
| 340 Bentuk Medium | pdf |
| 100 Entri Utama Nama Orang | |
| 250 Edisi | |
| 264a Kota Terbit | Switzerland |
| 300 Deskripsi Fisik | xxx, 332 pages : illustration |
| 904a Pengisi Lembar Kerja | Henny-Februari2025 |
| 856 Akses dan Lokasi Elektronik | https://link.springer.com/book/10.1007/978-3-030-70695-1 |
| 041 Kode Bahasa | eng |