Buku Teks :: Kembali

Buku Teks :: Kembali

Managerial economics : concepts and principles

Donald N. Stengel (Business Expert, 2011)


Along with enhancing decision making, the field of economics provides a common language and framework for comprehending and communicating phenomena that occur within a business, as well as between a business and its environment. This text addresses the core of a subject commonly called managerial economics, which is the application of microeconomics to business decisions. Key relationships between price, quantity, cost, revenue, and profit for an individual firm are presented in form of simple conceptual models. The text also includes key elements from the economics of consumer demand and the economics of production. The book discusses economic motivations for expanding a business and contributions from economics for improved organization of large firms. Market price quantity equilibrium, competitive behavior, and the role of market structure on market equilibrium and competition are addressed. Finally, the text considers market regulation in terms of the generic problems that create the need for regulation and possible remedies for those problems. Although the academic literature of managerial economics often employs abstract mathematics and large corporations create and use sophisticated mathematical models that apply economics, this book focuses on concepts, terminology, and principles, with minimal use of mathematics"--Publisher?s website.

 Kata Kunci


Jenis Koleksi: Buku Teks
No. Panggil : 330 STE m (1)
Entri utama-Nama orang :
Subjek :
Penerbitan : California: Business Expert, 2011
ISBN [9781606492192]
Sumber Pengatalogan LibUI eng rda
Tipe Konten text
Tipe Media unmediated
Tipe Carrier volume
Edisi [first edition, First edition]
Deskripsi Fisik 151 pages : illustration ; 24 cm
Catatan Bibliografi
Catatan Seri Managerial economics collection
Catatan Umum
Catatan Versi Asli
Lembaga Pemilik Universitas Indonesia
Lokasi Perpustakaan UI, Lantai 2
  • Ketersediaan
  • Ulasan
No. Panggil No. Barkod Ketersediaan
330 STE m (1) 01-13-023219 TERSEDIA
330 STE m (1) 01-13-24332 TERSEDIA
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