Buku Teks SO :: Kembali

Buku Teks SO :: Kembali

The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns

by Pete S. Barry (Thames and Hudson, 2014)

 Abstrak

Basic tools -- The strategy -- Print -- The campaign -- The tagline -- Generating strategies and ideas -- TV -- Ambient -- Interactive -- Copy -- Radio -- Integrated -- Execution -- Presenting and selling your work -- The student book -- Conclusio

 Metadata

Jenis Koleksi : Buku Teks SO
No. Panggil : 659.1 BAR a
Entri utama-Nama orang :
Subjek :
Penerbitan : London: Thames and Hudson, 2014
Sumber Pengatalogan :
ISBN : 9780500516232
Tipe Konten :
Tipe Media :
Tipe Carrier :
Edisi : Second edition
Deskripsi Fisik : 295 pages : illustration ; 28 cm
Catatan Bibliografi :
Catatan Seri :
Catatan Umum :
Catatan Versi Asli :
Lembaga Pemilik : Universitas Indonesia
Lokasi : Perpustakaan UI, lantai 2.
  • Ketersediaan
  • Ulasan
  • Sampul
No. Panggil No. Barkod Ketersediaan
659.1 BAR a 01-15-02581 TERSEDIA
659.1 BAR a 01-15-02582 TERSEDIA
Ulasan:
Tidak ada ulasan pada koleksi ini: 20397977
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