[ABSTRAK
Pertumbuhan jumlah Organisasi Pengelola Zakat (OPZ) beberapa tahun belakanganbaik yang berskala nasional maupun daerah sangat tinggi. Keberadaan OrganisasiPengelola Zakat juga menjadi counterpart pemerintah dalam menciptakan pemerataandan keadilan ditengah-tengah masyarakat, sehingga kualitas dan taraf hidupmasyarakat meningkat. Penelitian ini bertujuan untuk mengetahui hubungan antarakarakteristik muzaki dengan tempat dan cara membayar zakat, hubungan antarapengetahuan dengan tempat dan cara membayar zakat, hubungan antara motivasimuzaki dengan tempat membayar zakat, untuk mengetahui apa motivasi muzakisehingga ingin membayar zakat melalui OPZ di Kota Bogor dan untuk mengetahuipreferensi muzaki dalam membayar zakat melalaui OPZ di Kota Bogor. Penelitianbersifat deskriptif kuantitatif. Analisis yang digunakan adalah regresi logistik,multinomial logit, tabulasi silang dan distribusi frekuensi dengan prosentase. Hasilpenelitian menunjukkan bahwa analisis motivasi, pengetahuan dan tingkat keyakinansangat berpengaruh secara signifikan terhadap preferensi muzaki dalam membayarzakat. Variabel preferensi memiliki odd ratio sebesar 20,440 artinya peluang muzakimembayar langsung ke mustahik sebesar 20,44 % dengan semua variabel pengetahuanrendah dan peluang muzaki membayar zakat ke OPZ sebesar 79,56% dengan semuavariabel pengetahuan rendah.

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ABSTRACT
Growth in the number of Zakat Management Organization (OPZ) in recent years boththe national and local levels are very high. The existence of Zakat ManagementOrganization also be a counterpart of government in creating equity and justice amongthe people, so that the quality and standard of living increases. This study aimed todetermine the relationship between the characteristics of the place and mannermuzakis pay zakat, the relationship between knowledge about where and how to payzakat, the relationship between motivation muzakis with a pay zakat, to know what themotivation muzakis so want to pay zakat through OPZ in Bogor and to determinepreferences in paying zakat melalaui muzakis OPZ in the city of Bogor. Quantitativedescriptive research. The analysis used logistic regression, multinomial logit, crosstabulations and frequency distribution by percentage. The results showed that theanalysis of the motivation, knowledge and confidence level is very significantinfluence on the preference muzakis in pay zakat. Preferences variables have oddsratio of 20.440 means muzakis opportunity to pay directly to mustahik of 20.44% witha low knowledge of all variables and opportunities muzakis pay zakat to OPZ of79.56% with a low knowledge of all variables.;Growth in the number of Zakat Management Organization (OPZ) in recent years boththe national and local levels are very high. The existence of Zakat ManagementOrganization also be a counterpart of government in creating equity and justice amongthe people, so that the quality and standard of living increases. This study aimed todetermine the relationship between the characteristics of the place and mannermuzakis pay zakat, the relationship between knowledge about where and how to payzakat, the relationship between motivation muzakis with a pay zakat, to know what themotivation muzakis so want to pay zakat through OPZ in Bogor and to determinepreferences in paying zakat melalaui muzakis OPZ in the city of Bogor. Quantitativedescriptive research. The analysis used logistic regression, multinomial logit, crosstabulations and frequency distribution by percentage. The results showed that theanalysis of the motivation, knowledge and confidence level is very significantinfluence on the preference muzakis in pay zakat. Preferences variables have oddsratio of 20.440 means muzakis opportunity to pay directly to mustahik of 20.44% witha low knowledge of all variables and opportunities muzakis pay zakat to OPZ of79.56% with a low knowledge of all variables.;Growth in the number of Zakat Management Organization (OPZ) in recent years boththe national and local levels are very high. The existence of Zakat ManagementOrganization also be a counterpart of government in creating equity and justice amongthe people, so that the quality and standard of living increases. This study aimed todetermine the relationship between the characteristics of the place and mannermuzakis pay zakat, the relationship between knowledge about where and how to payzakat, the relationship between motivation muzakis with a pay zakat, to know what themotivation muzakis so want to pay zakat through OPZ in Bogor and to determinepreferences in paying zakat melalaui muzakis OPZ in the city of Bogor. Quantitativedescriptive research. The analysis used logistic regression, multinomial logit, crosstabulations and frequency distribution by percentage. The results showed that theanalysis of the motivation, knowledge and confidence level is very significantinfluence on the preference muzakis in pay zakat. Preferences variables have oddsratio of 20.440 means muzakis opportunity to pay directly to mustahik of 20.44% witha low knowledge of all variables and opportunities muzakis pay zakat to OPZ of79.56% with a low knowledge of all variables.;Growth in the number of Zakat Management Organization (OPZ) in recent years boththe national and local levels are very high. The existence of Zakat ManagementOrganization also be a counterpart of government in creating equity and justice amongthe people, so that the quality and standard of living increases. This study aimed todetermine the relationship between the characteristics of the place and mannermuzakis pay zakat, the relationship between knowledge about where and how to payzakat, the relationship between motivation muzakis with a pay zakat, to know what themotivation muzakis so want to pay zakat through OPZ in Bogor and to determinepreferences in paying zakat melalaui muzakis OPZ in the city of Bogor. Quantitativedescriptive research. The analysis used logistic regression, multinomial logit, crosstabulations and frequency distribution by percentage. The results showed that theanalysis of the motivation, knowledge and confidence level is very significantinfluence on the preference muzakis in pay zakat. Preferences variables have oddsratio of 20.440 means muzakis opportunity to pay directly to mustahik of 20.44% witha low knowledge of all variables and opportunities muzakis pay zakat to OPZ of79.56% with a low knowledge of all variables.;Growth in the number of Zakat Management Organization (OPZ) in recent years boththe national and local levels are very high. The existence of Zakat ManagementOrganization also be a counterpart of government in creating equity and justice amongthe people, so that the quality and standard of living increases. This study aimed todetermine the relationship between the characteristics of the place and mannermuzakis pay zakat, the relationship between knowledge about where and how to payzakat, the relationship between motivation muzakis with a pay zakat, to know what themotivation muzakis so want to pay zakat through OPZ in Bogor and to determinepreferences in paying zakat melalaui muzakis OPZ in the city of Bogor. Quantitativedescriptive research. The analysis used logistic regression, multinomial logit, crosstabulations and frequency distribution by percentage. The results showed that theanalysis of the motivation, knowledge and confidence level is very significantinfluence on the preference muzakis in pay zakat. Preferences variables have oddsratio of 20.440 means muzakis opportunity to pay directly to mustahik of 20.44% witha low knowledge of all variables and opportunities muzakis pay zakat to OPZ of79.56% with a low knowledge of all variables., Growth in the number of Zakat Management Organization (OPZ) in recent years boththe national and local levels are very high. The existence of Zakat ManagementOrganization also be a counterpart of government in creating equity and justice amongthe people, so that the quality and standard of living increases. This study aimed todetermine the relationship between the characteristics of the place and mannermuzakis pay zakat, the relationship between knowledge about where and how to payzakat, the relationship between motivation muzakis with a pay zakat, to know what themotivation muzakis so want to pay zakat through OPZ in Bogor and to determinepreferences in paying zakat melalaui muzakis OPZ in the city of Bogor. Quantitativedescriptive research. The analysis used logistic regression, multinomial logit, crosstabulations and frequency distribution by percentage. The results showed that theanalysis of the motivation, knowledge and confidence level is very significantinfluence on the preference muzakis in pay zakat. Preferences variables have oddsratio of 20.440 means muzakis opportunity to pay directly to mustahik of 20.44% witha low knowledge of all variables and opportunities muzakis pay zakat to OPZ of79.56% with a low knowledge of all variables.]