This text offers a strategic approach to building a successful MBA hiring programme or revitalizing an old one. This comprehensive, practical guide takes a look at how some of the best comapnies do it and explains how readers can too. Companies covered include: Goldman Sachs; McKinsey; Bertlesmann; Yahoo; General Mills; and select start-ups. The book provides a step-by-step recruiting guide, covering: planning; interviewing; making the offer; campus do's and don'ts; and follow-ups.