Artikel Jurnal :: Kembali

Artikel Jurnal :: Kembali

The effect of ASEAN open skies policy 2015 upon opportunities for low-cost carriers in indonesia ? a case study of PT. citilink

Sri Nurhendiarni; Nila K. Hidayat; Linus Pasasa (Swiss German Univeristy, 2015)

 Abstrak

The ASEAN Open Skies agreement is included in the ASEAN Economic Community?s blueprint and will be implemented in 2015. This study is intended to assist Citilink - an Indonesian low-cost carrier airline - in measuring its level of awareness and analyzing its SWOT towards the ASEAN Open Skies Policy 2015. This descriptive study utilizes quantitative and qualitative approaches and collected data from both primary and secondary sources. Questionnaires were distributed to Citilink Staff and analyzed using IBM SPSS and SPSS Amos. The awareness level of Citilink staff towards the ASEAN Open Skies Policy turned out to be high and the knowledge factor significantly influenced the awareness level. The study identified both benefits and drawbacks to the implementation of the ASEAN Open Skies Policy; however, Citilink already holds a good position as an Indonesian low-cost carrier and must pursue an aggressive strategy to maximize opportunities so that it can compete successfully at the regional level.

 Metadata

Jenis Koleksi : Artikel Jurnal
No. Panggil : J-Pdf
Entri utama-Nama orang :
Entri tambahan-Nama orang :
Subjek :
Penerbitan : [Place of publication not identified]: Swiss German Univeristy, 2015
Sumber Pengatalogan : LibUI eng rda
ISSN : 23556641
Majalah/Jurnal : The South East Asian Journal of Management
Volume : Vol 9, No 1 April 2015 34-51
Tipe Konten : text
Tipe Media : computer
Tipe Carrier : online resource
Akses Elektronik : http://journal.ui.ac.id/index.php/tseajm/article/view/4371
Institusi Pemilik : Universitas Indonesia
Lokasi :
  • Ketersediaan
  • Ulasan
  • Sampul
No. Panggil No. Barkod Ketersediaan
J-Pdf TERSEDIA
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Tidak ada ulasan pada koleksi ini: 20443855
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