Buku Teks :: Back

Buku Teks :: Back

Marketing communications

by John Egan (Sage, 2015)

 Abstract

In this textbook, John Egan draws on years of both industry and academic experience to explain the why as well as the how of marketing communications. It covers all the essential topics that are relevant to your marketing communications course in a relatable and easy-to-read style.

 Keyword

 Metadata

Collection Type : Buku Teks
Call Number : 658.8 EGA m
Main entry-Personal name :
Subject :
Publishing : Los Angeles: Sage, 2015
Language Code eng
Edition Second edition
Place Los Angeles
Cataloguing Source LibUI eng rda
Content Type text
Media Type unmediated
Carrier Type volume
Physical Description ix, 420 pages : illustrations ; 28 cm
Holding Institution Universitas Indonesia
Location Perpustakaan UI, Lantai 2
  • Availability
  • Review
  • Cover
Call Number Barcode Number Availability
658.8 EGA m C1.01-17-02917 TERSEDIA
Review:
No review available for this collection: 20451321
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 See also