Pengaruh marketing ambidexterityterhadap kinerja perusahaan di industri fmcg: peran market knowledge development, cross-functional marketing capabilities dan perceived task environment = The impact of marketing ambidexterity towardsfirm performance in fmcg industry: the role of market knowledge development, cross-functional marketing capabilities and perceived task environment
Karto Adiwijaya;
Sari Wahyuni, promotor; Gita Gayatri, co-promotor; Jacob Silas Mussry, co-promotor; Rizal Edy Halim; Arnold Japutra, examiner; Ignatius Heruwasto, examiner; Nurdin Sobari, examiner; Sri Rahayu Hijrah Hati, examiner
([Publisher not identified]
, 2019)
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Jenis Koleksi : | UI - Disertasi Membership |
No. Panggil : | D2680 |
Entri utama-Nama orang : | |
Entri tambahan-Nama orang : | |
Entri tambahan-Nama badan : | |
Subjek : | |
Penerbitan : | [Place of publication not identified]: [Publisher not identified], 2019 |
Bahasa : | ind |
Sumber Pengatalogan : | LibUI ind rda |
Tipe Konten : | text |
Tipe Media : | unmediated ; computer |
Tipe Carrier : | volume ; online resources |
Deskripsi Fisik : | xii, 276 pages : illustration ; 28 cm + appendix |
Naskah Ringkas : | |
Lembaga Pemilik : | Universitas Indonesia |
Lokasi : | Perpustakaan UI, lantai 3 |
No. Panggil | No. Barkod | Ketersediaan |
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D2680 | 07-20-910649085 | TERSEDIA |
Ulasan: |
Tidak ada ulasan pada koleksi ini: 20495921 |