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Pengaruh Tingkat Routine Online Activity terhadap Tingkat Risiko Penipuan Konsumen di E-Commerce (Studi Kasus Penduduk DKI Jakarta yang Bekerja di sekitar Sudirman Central Business District) = The Impact of the Levels of Routine Online Activity to the Levels of Consumer Fraud Risk in E-Commerce (Case Study of Jakarta Citizen who Work around Sudirman Central Business District)

Grace Andrea Flora Notodarnawi; Ferdinand T. Andi Lolo, supervisor; Yogo Tri Hendiarto, examiner (Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020)

 Abstract

Penelitian ini bertujuan untuk merekam dan mengkorelasikan tingkat routine online activity terhadap tingkat risiko penipuan konsumen di e-commerce. Landasan teori yang digunakan adalah teori aktivitas rutin. Menggunakan metode kuantitatif, pengumpulan data dilakukan melalui self-administered questionnaire 40 item terhadap 100 pekerja di Sudirman Central Business District. Penelitian ini memiliki hipotesis bahwa terdapat pengaruh antara tingkat routine online activity terhadap penipuan konsumen di e-commerce. Analisis menggunakan uji tabulasi silang, signifikansi, korelasi, dan regresi. Penelitian menemukan bahwa terdapat pengaruh antara tingkat routine online activtiy terhadap tingkat risiko penipuan konsumen dengan tingkat korelasi sebesar 0,408.

This thesis aims to record and correlate the levels of routine online activity to the levels of consumer fraud risk in e-commerce. The theoretical framework used is routine activity theory. Using quantitative method, the data was collected through 40 items self-administered questionnaire of 100 Jakarta citizen who work around Sudirman Central Business District. This thesis stands with hypothesis that there is a significant relation betweeen the levels of routine online activity to the levels of consumer fraud risk in e-commerce. The data analysis was performed with cross-tabulation, significance, correlation, and regression test. This research found that there is an impact between the levels of routine online activity to the levels of consumer fraud risk in e-commerce with 0,408 Pearson Correlation score.

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 Metadata

Collection Type : UI - Skripsi Membership
Call Number : S-pdf
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Publishing : Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020
Cataloguing Source LibUI ind rda
Content Type text
Media Type computer
Carrier Type online resource
Physical Description xiv, 195 pages : illustration ; 28 cm + appendix
Concise Text
Holding Institution Universitas Indonesia
Location Perpustakaan Lantai 3
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S-pdf 14-22-81284216 TERSEDIA
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