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"This comprehensive textbook introduces readers to the three-tiered, Model-View-Controller (MVC) architecture by using Hibernate, JSPs, and Java Servlets. These three technologies all use Java, so that a student with a background in programming will be able to master them with ease, with the end result of being able to create web applications that use MVC, validate user input and save data to a database. Features : presents the many topics of web development in small steps, in an accessible, easy-to-follow style; uses powerful technologies that are freely available on the web to speed up web development, such as JSP, JavaBeans, annotations, JSTL, Java 1.5, Hibernate and Tomcat, discusses HTML, HTML Forms, Cascading Style Sheets and XML, introduces core technologies from the outset, such as the MVC architecture, contains questions and exercises at the end of each chapter, detailed illustrations, chapter summaries, and a glossary; includes examples for accessing common web services."

"Perkembangan era digital yang didukung dengan keberadaan internet telah meningkatkan perubahan perilaku masyarakat terhadap konsumsi media. Oleh karena itu, banyak pelaku usaha yang mulai mempertimbangkan strategi komunikasi pemasarannya dengan memproduksi berbagai jenis iklan termasuk iklan di search engine Google. Namun, sampai saat ini faktor-faktor yang paling mempengaruhi terhadap konversi penjualan di Google search engine yang paling efektif belum sepenuhnya dipahami. Adapun penelitian ini bertujuan untuk menganalisis iklan di Google search engine terutama pengaruh headline terhadap konversi. Hipotesis riset eksperimen penelitian ini menyatakan bahwa terdapat hubungan positif antara berbagai bentuk headline dan pengaruhnya terhadap konversi dengan moderating factor tren kata kunci yang diambil dari Google Trend. Pada penelitian ini, dilakukan riset experimen selama 1 bulan penuh (31 hari) dengan membagi variabel yang dikontrol adalah headline pada Google mobile search engine advertising. Sebagai kesimpulan, hasil penelitian ini menemukan bahwa headline iklan baik yang memiliki kata kunci tertentu dan penuhnya karakter dengan moderating factor Google Trend pada Google search engine advertising tidak memiliki hubungan positif terhadap konversi, namun lebih berpengaruh terhadap jumlah klik suatu iklan.

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The digital era, driven by the rapid development of the internet has significantly changed people's behavior towards media consumption. Various industries began to adjust their marketing communication strategies led by this change by using Google search engine advertising. However, to date, the factors that affecting the conversion in Google mobile search engine advertising is not yet fully understood. The paper aims to analyze the ads in the Google search engine advertising more importantly the effect of headline to conversion with keywor trend taken from Google Trend as moderating factor. This experiment research hypothesis shows that there is positive correlation among many types of headline and the influence to the conversion. This research is hold for about 1 full month by dividing control variable to the headline in Google search engine advertising. As a conclusion, the result of this research paper is that the headline of Google search engine advertising both contais certain keywords and having full character with Google Trend as moderating factor do not have positive correlation to the conversion, whereas it has positive correlation with the ads clicks."

"The top-selling beginning Java book is now fully updated! As an unstoppably platform-independent, object-oriented programming language, Java is used for developing web and mobile applications"

"In this book, present an extensive overview of the work done in Semantic Search and other related areas. They explore different technologies and solutions in depth, making their collection a valuable and stimulating reading for both academic and industrial researchers.The book is divided into three parts. The first introduces the readers to the basic notions of the Web of Data. The second part is dedicated to Web Search. It presents different types of search, like the exploratory or the path-oriented, alongside methods for their efficient and effective implementation. The focus of the third part is on linked data, and more specifically, on applying ideas originating in recommender systems on linked data management, and on techniques for the efficiently querying answering on linked data."