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"Presents quality as a core value that influences virtually every decision and behavior within an organization. This textbook examines the link between management practice, employee behaviors and quality, and demonstrates how Quality Inspired Management (QIM) can lead to a quality-driven enterprise."

"Now more than ever, American companies are experiencing a nagging feeling that they could be doing much better. Globalization, digitization, and the development of cellular technology have increased competition by leaps and bounds. As a consequence, skating by on marginal performance isn?t enough. It?s time for businesses to find the tools that will help them excel. A turnaround expert, Marvin Davis has made a career out of transforming underperforming companies. He assesses their mistakes, issues a diagnosis, and has helped allay the fears of many CEOs across the country -- leaving businesses more efficient and ultimately more competitive."

"Identitas korporat adalah salah satu aset yang dimiliki oleh sebuah organisasi. Hal ini yang menunjukkan ciri khas sebuah organisasi di mata stakeholder. Identitas korporat yang kuat akan membentuk citra korporat dan reputasi korporat yang baik. Dalam penelitian ini, membahas tentang implementasi identitas korporat Mahkamah Konstitusi sebagai court excellence dalam membangun reputasi korporat Mahkamah Konstitusi. Hasil penelitian menunjukkan bahwa penerapan identitas sebagai court excellence di Mahkamah Konstitusi berjalan dengan baik. Upaya penguatan identitas korporat Mahkamah Konstitusi dilakukan melalui internalisasi dan publikasi. Penguatan identitas korporat Mahkamah Konstitusi yang pada akhirnya melalui pembentukan citra di mata stakeholdernya. Pembentukan dan penguatan Identitas korporat sebagai court excellence membawa pengaruh signifikan terhadap reputasi korporat Mahkamah Konstitusi. Sehingga Mahkamah Konstitusi harus secara kontinu melihat reputasi organisasi di masyarakat untuk melihat pengaruh dari pengembangan identitas korporatnya.

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Corporate identity is one of the assets which is belong to every organization or institution. This identity indicate the characteristics of the organization in front of the stakeholders. The strongest corporate identity of one organization, the more it will bring a good image and reputation for corporate. This study discussed about the implementation of the corporate identity as a Court Excellence to build corporate reputaion in the Constitutional Court. The results showed that the application of identity as a court excellence in Constitutional Court goes well. Efforts to strenghten the corporate identity in Constitutional Court is by internalization and publication, where at the end the corporate identity itself works through the image in the eyes of the stakeholders. The establishment and strenghtening of the Corporate identity as a court excellence gives significant influence to Corporate reputation of the Constitutional Court. However the Constitutional court have to sustain in evaluating the Corporate reputation in society to see the progress of the Corporate identity."

"[Nation branding adalah konsep baru yang didefinisikan sebagai campuran elemenmulti-dimensi yang unik dan menunjukkan diferensiasi budaya dan relevansinya untuk semuakhalayak sasaran.Penerapan teknik merek ini terutama dilakukan untuk menghadapipersaingan global yang sekarang dihadapi oleh negara terutama dalam pasar eksternal.Kondisi ini menyadarkan negara untuk memperkuat brand mereka dengan tujuan utamauntuk menarik wisatawan, mendorong investasi masuk dan meningkatkan ekspor. Salahsatuupaya pembentukan Nation Branding dapat ditempuh melalui suatu langkah manajemenbrand yaitu corporate branding, yang memungkinkan suatu perusahaan menawarkan produkatau jasa yang diekspor, menjadi duta Negara tersebut di pasar internasional, sebagai pemainglobal.Penelitian kualitatif ini berupaya untuk menganalisis bagaimana peran corporatebranding dalam pembentukan Nation Branding, dengan studi kasus Service ExcellencePTGaruda Indonesia. Penelitian ini menggunakanperspektif konsumen internasional melihatservice excellence dari layanan jasa yang diekspor sebagai upaya pembentukan nationbranding.Dari penelitian ini terlihat bahwa penerapan corporate branding dapat membantusuatu negara membentuk nation branding, namun masih dibutuhkan upaya jangka panjangdan konsistensi pesan serta kualitas layanan agar dapat dipahami oleh target konsumen yangdituju.;Nation branding is a new concept which is defined as a mixture of multi-dimensionalelement that is unique and shows the cultural differentiation and relevance for all targetaudiences. Application of brand management is mainly done to face the global competitionthat now faced by the country, especially in the external market. This condition requirescountries to strengthen their brand with the main objective to attract tourists, encourageinward investment and boost exports. One of the efforts to establish the Nation Branding canbe reached through corporate branding, which allows a company that offers products orservices exported, be an ambassador of the country in the international market, as a globalplayer.This qualitative study seeks to analyze how corporate branding role in the formationof Nation Branding, with Service Excellence of PT Garuda Indonesia as the case study. Thisresearchfocuses on international consumer perspective of the exported service as theformation of nation branding attempts.Study showed that the application of corporate branding can help a country establishnation branding, but it still takes a long-term effort and consistency of the message and thequality of products that can be understood by the intended target consumers., Nation branding is a new concept which is defined as a mixture of multi-dimensionalelement that is unique and shows the cultural differentiation and relevance for all targetaudiences. Application of brand management is mainly done to face the global competitionthat now faced by the country, especially in the external market. This condition requirescountries to strengthen their brand with the main objective to attract tourists, encourageinward investment and boost exports. One of the efforts to establish the Nation Branding canbe reached through corporate branding, which allows a company that offers products orservices exported, be an ambassador of the country in the international market, as a globalplayer.This qualitative study seeks to analyze how corporate branding role in the formationof Nation Branding, with Service Excellence of PT Garuda Indonesia as the case study. Thisresearchfocuses on international consumer perspective of the exported service as theformation of nation branding attempts.Study showed that the application of corporate branding can help a country establishnation branding, but it still takes a long-term effort and consistency of the message and thequality of products that can be understood by the intended target consumers.]"