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"rand Planning for the Pharmaceutical Industry begins by exploring what branding is and why it is of importance, particularly to the pharmaceutical sector. The book then goes on to show how branding can be integrated into the early stages of the commercialization process for new products, both in theory and in the 'real' world. The book provides a step-by-step guide to brand planning, using market segmentation as the starting point."--BOOK JACKET."

"This handbook emphasizes why solid-state issues are important, which approaches should be taken to avoid problems and exploit the opportunities offered by solid state properties in the pharmaceutical and agricultural industries."

"This article examines patent regime in jordan particularly when it applies to pharmaceutical industry...."

"Contents :The role of technology in the supply chainManaging supply chain technologyThe economic significance of healthcare investmentThe importance of intellectual property : its development and protectionThe operational provision of healthcareConflicting goals within the supply chainDiversion and parallel tradeTactical responses to diversionManaging complianceThe case for enhanced patient protectionApplying technology to secure the supply chain to patientsThe importance of informationThe future of healthcare.Notes"

"Studi ini bertujuan menganalisis dampak COVID-19 terhadap perdagangan (ekspor dan impor) pada industri farmasi di negara anggota ASEAN. Dengan menggunakan metode Pseudo Poisson Maximum Likelihood (PPML) serta data jumlah kasus kumulatif COVID-19 dan data nilai ekspor dan impor industri farmasi selama periode Januari 2019 sampai Desember 2020, hasil estimasi menunjukkan bahwa jumlah kasus terinfeksi pada negara anggota ASEAN tidak berpengaruh terhadap nilai ekspor produk farmasi negara anggota ASEAN. Adapun di sisi impor, jumlah kasus terinfeksi COVID19 kumulatif pada negara ASEAN berdampak secara positif signifikan terhadap nilai impor produk farmasi negara anggota ASEAN.

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This study aims to analysis the impact of COVID-19 on trade (exports and imports) in the pharmaceutical industry in ASEAN member countries. By using the Pseudo Poisson Maximum Likelihood (PPML) method as well as data on the cumulative number of COVID-19 cases and data on exports and imports of the pharmaceutical industry during the period January 2019 to December 2020, the estimation results show that the number of infected cases in ASEAN member countries has no effect on export value. pharmaceutical products of ASEAN member countries. On the import side, the number of cumulative COVID-19 infected cases in ASEAN countries has a significant positive impact on the import value of pharmaceutical products from ASEAN member countries."

"Industri farmasi adalah suatu badan usaha yang memiliki izin dari Menteri Kesehatan untuk melakukan kegiatan pembuatan obat atau bahan obat dengan memenuhi persyaratan Cara Pembuatan Obat yang Baik (CPOB). PT Abbott Indonesia merupakan perusahaan PMA multinasional bidang kesehatan yang berdedikasi untuk menemukan obat-obatan baru, teknologi baru, dan cara-cara baru untuk mengelola kesehatan. Marketing merupakan sub-divisi dari EPD di PT Abbott Indonesia yang memiliki peranan dalam membuat strategi pemasaran produk, baik jangka pendek maupun jangka panjang. Kegiatan Praktek Kerja Profesi Apoteker dilakukan mulai 17 Maret 2022 hingga 17 Mei 2022 di Abbott EPD Indonesia – Sub divisi Marketing. Laporan khusus ini berrtujuan untuk memberikan informasi terkait peran dan tugas Apoteker khususnya sub-divisi marketing dalam kegiatan persiapan re-launching produk yang ada di Abbott EPD Indonesia yaitu produk XX. Apoteker berperan penting dalam marketing sebagai perpanjangan tangan perusahaan dalam memberikan edukasi dan mempromosikan suatu produk farmasi kepada tenaga kesehatan lain maupun masyarakat menggunakan data ilmiah. Marketing berperan dalam membuat strategi pemasaran produk dengan melakukan forecasting untuk melihat peluang mengembangkan bisnis dan market share. Pengembangan bisnis tersebut dituangkan ke dalam Launch Plan dan Brand Plan. Dalam menjalankan tugas development re-launching produk XX, sub-divisi marketing di Abbott EPD Indonesia memiliki tugas seperti analisa data market, mengumpulkan customer insight, analisa kompetitor, menghitung sales forecast, hingga membuat promo materials dan mengadakan symposium/events.

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The pharmaceutical industry is a business entity that has a permit from the Minister of Health to carry out activities to manufacture drugs or medicinal ingredients by fulfilling the requirements of Good Medicine Manufacturing Practices (GMP). PT Abbott Indonesia is a multinational company in the health sector dedicated to discovering new medicines, new technologies and new ways to manage health. Marketing is a sub-division of EPD at PT Abbott Indonesia which has a role in making product marketing strategies, both short and long term. Pharmacist Professional Job Training Activities will be carried out from March 17th 2022 to May 17th 2022 at Abbott EPD Indonesia – Marketing Sub division. This special report aims to provide information regarding the roles and duties of pharmacists, especially the marketing sub-division in preparation for product re-launching at Abbott EPD Indonesia, namely product XX. Pharmacists play an important role in marketing as an extension of the company in providing education and promoting a pharmaceutical product to other health workers and the public using scientific data. Marketing plays a role in making product marketing strategies by forecasting to see opportunities to develop business and market share. The business development is outlined in the Launch Plan and Brand Plan. In carrying out development tasks for re-launching XX products, the marketing sub-division at Abbott EPD Indonesia has tasks such as analyzing market data, gathering customer insights, analyzing competitors, calculating sales forecasts, making promo materials and holding symposiums/events."