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"Visual communication is just as important as verbal communication, if not more important. Visual communication: images with messages shows you how visual perception is used in all forms of communication, whether it's graphic design, photography, television, video, or interactive media. And because it's packed with study and review tools, this communications textbook not only clearly explains the theories you need to know, it helps you prepare for tests and will help you succeed in the class"

"Pameran merupakan kegiatan menunjukkan kelebihan dari sesuatu kepada pengunjung dengan cara mengomunikasikannya melalui tampilan pameran. Tujuan dari setiap pameran berbeda-beda, salah satunya adalah untuk memperkenalkan atau memberi informasi yang merupakan tujuan dari pameran dalam museum. Pameran dalam museum memiliki tantangan untuk tetap membuat pengunjung tertarik dengan tampilan pameran sementara informasi harus tersampaikan secara utuh. Ide yang terwujud dalam bentuk tampilan visual pameran, perlu dirancang sesuai dengan cara manusia menangkap apa yang dilihatnya. Tampilan visual juga memperhitungkan aspek komunikasi visual agar isi pameran dapat dipersepsikan secara tepat oleh pengunjung. Ada beberapa cara untuk menyajikan pameran dan tiap cara tersebut memiliki kelebihannya masing-masing.

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Exhibition is an activity of showing the good qualities of something to visitors by communicating it through exhibition displays. The purpose of each exhibition is different and one of them is to introduce or give information, which is the purpose of museum exhibition. Museum exhibition has a challenge to keep the visitors interested with the displays while the information has to be delivered in full form. Ideas that materialized in the form of visual displays need to consider how humans perceive their surroundings. Visual displays also take visual communication aspect in consideration so that the visitor can perceive the exhibition content correctly. There're many ways of presenting an exhibition and each had their own advantages according to the right circumstances."