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"A refreshing change from the same old worn-out techniques, "Maximum Influence" presents the life-changing skills and techniques that will help you fulfill all your hopes and dreams! What makes the difference between knowing what you want - and actually getting it? Whether it's wealth, professional success, or stronger relationships, "Maximum Influence" can you help make it real. Combining scientific research and real-world studies, this is the first and only complete catalog of proven techniques for persuasion, influence, and motivation."

"Salespeople, consultants, managers, executives, entrepreneurs. . . Influence is a crucial tool for absolutely anyone seeking success and prosperity. But how can everyday people actually become more influential? Maximum Influence unlocks the secrets of the master influencers. Now in an all-new edition, the book combines scientific research with real-world studies, presenting the most authoritative and effective arsenal of persuasion techniques ever. Author and renowned expert Kurt Mortensen reveals the 12 Laws of Persuasion, explaining why each law works, how to use it, and what to avoid. You will learn about the law of dissonance, the law of contrast, the law of expectation?and nine other proven principles that consciously and unconsciously propel people to act. You willalso discover how to: ? Read anyone instantly? Get people to trust you instinctively? Change minds easily? And convince anyone to give you almost anything. With new case studies and cutting-edge influencing techniques, this is the ultimate guide to the art and science of getting exactly what you want?when you want."

"Buku ini mengenai sikap, perubahan sikap dan persuasi"

"Can you tell the difference between talking to a human and talking to a machine? Or, is it possible to create a machine which is able to converse like a human? In fact, what is it that even makes us human? Turing's Imitation Game, commonly known as the Turing Test, is fundamental to the science of artificial intelligence. Involving an interrogator conversing with hidden identities, both human and machine, the test strikes at the heart of any questions about the capacity of machines to behave as humans. While this subject area has shifted dramatically in the last few years, this book offers an up-to-date assessment of Turing's Imitation Game, its history, context and implications, all illustrated with practical Turing tests. The contemporary relevance of this topic and the strong emphasis on example transcripts makes this book an ideal companion for undergraduate courses in artificial intelligence, engineering or computer science"