Hasil Pencarian

Ditemukan 192 dokumen yang sesuai dengan query

Mowen, John C., author

Consumer behavior / John C. Mowen, Michael Minor

Upper Saddle River: Prentice-Hall, 1998

658.83 MOW c

Buku Teks Universitas Indonesia Library

Schiffman, Leon G., author

Consumer behavior

Upper Saddle River: Pearson Education International, 2004

658.834 2 SCH c

Buku Teks Universitas Indonesia Library

Walters, C. Glenn, author

Consumer behaviour

Cincinnati, Ohio, USA: South Western Publishing, 1989

658.83 WAL c

Buku Teks Universitas Indonesia Library

Piirto, Rebecca

Beyond the marketing power mind of psychographics games

New York: American demographics Books, 1992

658.83 PII b

Buku Teks Universitas Indonesia Library

Emotions as commodities : capitalism, consumption and authenticity

London : Routledge , 2018

658.834 2 EMO

Buku Teks Universitas Indonesia Library

Hawkins, Del I., author

Consumer behavior : building marketing strategy

Boston: McGaw-Hill, 2010

658HAWC004

Multimedia Universitas Indonesia Library

Hawkins, Del I., author

Consumer behavior : building marketing strategy

Boston: McGaw-Hill, 2010

658HAWC003

Multimedia Universitas Indonesia Library

Nugroho J. Setiadi, author

Perilaku konsumen: konsep dan implikasi untuk strategi dan penelitian pemasaran

Jakarta: Kencana, 2005

658.834 2 NUG p

Buku Teks Universitas Indonesia Library

Zaltman, Gerald, author

How Customers think: essential insights into the mind of the market/ Gerald Zaltman

Boston: Harvard Business School Press, 2003

658.342 ZAL h

Buku Teks Universitas Indonesia Library

Muhammad Muflih, author

Perilaku Konsumen Dalam Perspektif Ilmu Ekonomi Islam

Jakarta: Radja Grafindo Persada, 2006

297.633 MUH p

Buku Teks Universitas Indonesia Library

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