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"Tulisan ini mengkaji tentang proses pengambilan keputusan dan pencitraan dirisebagai konsekuensi dari pilihan metode persalinan water birth. Water birthmerupakan alternatif baru dalam metode persalinan normal di Indonesia yangdiyakini dapat meminimalisir rasa sakit pada saat melahirkan. Kajian inimenggunakan metode kualitatif dengan teknik pengumpulan data pengamatan,wawancara mendalam dan studi literatur. Penelitian ini menunjukkan bahwapilihan water birth dilakukan berdasarkan pertimbangan yang meliputi aspekekonomi, psikologi, dan sosial budaya pada setiap penggunanya, yang memilikikonsekuensi terbentuknya citra eksklusif terhadap mereka yang menggunakanmetode persalinan ini.This article is study about decision-making process and self image as a consequence from preference water birth method. Water birth be new alternative in normal birth method in Indonesia that is believed can minimize birth pangs at the time of give birth to. This study use qualitative method with data collecting technique include observation, in-depth interview and literature study. This research shows that water birth preference done based on consideration that cover economy aspect, psychology, and social-cultural in every the user, which has consequence to construct exclusive image towards them whose use the birth method."

"Matlin (1999) mendefinisikan pengambilan keputusan sebagai Proses memilih mengenai sesuatu yang disukai dari suatu kejadian. Individu membuat keputusan ketika memprediksi masa depan, memilih diantara dua pilihan atau lebih dan membuat perkiraan mengenai suatu situasi dengan bukti-bukti yang ada. Dalam melakukan pengambilan keputusan terdapat banyak faktor yang mempengaruhi seseorang dalam memilih alternatif pilihan. Melalui elisitasi didapatkan bahwa dalam pengambilan keputusan untuk melakukan seks pranikah pada remaja, terdapat beberapa faktor yang mempengaruhi, diantaranya adalah faktor rasa keingintahuan, faktor emosi, dan faktor peer. Penelitian ini bertujuan untuk mendapatkan gambaran pengaruh ketiga faktor tersebut dalam pengambilan keputusan untuk melakukan seks pranikah pada remaja. pengumpulan data dilakukan terhadap tiga remaja yang bertujuan untuk menggali bagaimana pengaruh dari setiap faktor pada diri ketiga remaja tersebut. Hasil penelitian ini memperlihatkan bahwa ketiga faktor tersebut memberikan penghayatan yang berbeda pada setiap remaja.

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Matlin (1999) defines decision making as a process where an individual choose their preferences for something they want from an event. A person make a decision when they are about to predict future, to choose between two choices or making an assumption about a situation with a given evidence. In decision making there are many factors that affect a person to choose among the alternatives of choices. Researcher found at least three factors that influence decision making for doing premarital sex in adolescent, they are curiosity, emotion, and peer pressure. The purpose of this study is to know how this three factors influence adolescent decision making to engage in premarital sex. Data were collected from three adolescent to gain information about the influences of this three factors on each individuals. The results show that the three factors has an influence on each participant, but the it varies on each participant."

"Summary: In the international bestseller, Thinking, Fast and Slow, Daniel Kahneman, the renowned psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation-each of these can be understood only by knowing how the two systems shape our judgments and decisions. Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives-and how we can use different techniques to guard against the mental glitches that often get us into troubl"

"Financial decisions across the lifespan brings together the work of scholars from various disciplines (family and consumer sciences, economics, law, finance, sociology, and public policy) to provide a broad range of perspectives on financial knowledge, financial decisions, and policies. For consistency across the volume each chapter follows a similar format : (1) what individuals know or need to know (2) how what they know or need to know affects financial decisions and outcomes (3) ways in which policies or programs or financial innovations can enhance their knowledge, or decisions, or outcomes. Contributors will provide both new and existing research to create a valuable picture of the state of financial literacy and how it can be improved."

"This study presents new microeconomic analyses of congestion-prone services that comprise most private and public services at the final consumption stage. It accounts for two distinctive features of congestion-prone services. The discrepancy between capacity and throughput, and service quality competition. To accommodate these features, a series of new decision-making theorems for consumers and suppliers is developed. The resulting demand and cost functions incorporate service time as the variable that reflects congestion and service quality. In market equilibrium, interactions between consumers and firms endogenously determine the industrial organization type of each firm and thus allow the coexistence of multiple industrial organization types in the same market. Efficiency of resource allocation is assessed by applying two different criteria: service quality diversity throughout the market and Pareto optimality in each submarket."