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Ditemukan 7745 dokumen yang sesuai dengan query
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Ardi Wirdamulia, author
This research demonstrates that brand performance can be enhanced not only through brand personality congruence with customer personality, but also through brand personality fit, namely the moderating fit of customer value proposition to brand personality. Through a study covering 125 brands, the result demonstrates that the moderating fit between brand personality and the...
Management, Faculty of Economics, University of Indonesia and Philip Kotler Center, 2013
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Artikel Jurnal  Universitas Indonesia Library
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Ainan Salsabila, author
Teori person-environment fit menjelaskan bahwa terdapat kesesuaian antara karakteristik individu dengan lingkungannya, seperti pada lingkungan tempat tinggal dan tempat wisata. Penelitian ini bertujuan untuk melihat kontribusi trait kepribadian openness, conscientiousness, extraversion, agreeableness, dan neuroticism terhadap preferensi yang berkaitan dengan wilayah tempat tinggal dan tempat wisata di perkotaan dan perdesaan di...
Depok: Fakultas Psikologi Universitas Indonesia, 2021
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UI - Skripsi (Membership)  Universitas Indonesia Library
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Parker, Marilyn E., author
Philadelphia: F.A. Davis , 2001
610.73 PAR n
Buku Teks  Universitas Indonesia Library
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Abbott, Tina, author
Buku ini bertujuan untuk memperkenalkan kepada pembaca berbagai macam teori dan studi yang bersifat tradisional dan kontemporer serta berperan penting dalam pemahaman kita mengenai individual...
East Sussex: Routledge, 2001
155.25 ABB s (1)
Buku Teks  Universitas Indonesia Library
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Haslam, Nick, 1963-, author
London: SAGE Publications, 2017
155.2 HAS i
Buku Teks  Universitas Indonesia Library
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Measures of personality and social psychological constructs assists researchers and practitioners by identifying and reviewing the best scales/measures for a variety of constructs. Each chapter discusses test validity, reliability, and utility. Authors have focused on the most often used and cited scales/measures, with a particular emphasis on those published in...
London, UK : Academic Press, 2015
e20427280
eBooks  Universitas Indonesia Library
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Mussen, Paul Henry
New York: "Harper , 1956
155.4 MUS c
Buku Teks  Universitas Indonesia Library
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[The basic concern of the volume is to determine the preconditions of personality development and to show their significance and their perspectives for educational science and for pedagogical practice. First, these basic preconditions of becoming oneself are collected in a single volume and discussed in terms of their significance for...
Wiesbaden: [Springer, ], 2012
e20399604
eBooks  Universitas Indonesia Library
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Larsen, Randy J., author
New York: McGraw-Hill, 2018
158.1 LAR p
Buku Teks  Universitas Indonesia Library
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Larsen, Randy J., author
Boston: McGraw-Hill, 2005
158.1 LAR p
Buku Teks  Universitas Indonesia Library