Ditemukan 1 dokumen yang sesuai dengan query
Damian Ryan
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Forrester Research has predicted that in 2016, $77 billion will be spent on interactive marketing. This equals the amount that is spent on television advertising today, so it is increasingly important to know how to effectively use digital marketing. Understanding Digital Marketing looks at the world of digital marketing: how it got started, how it got to where it is today and where the thought leaders in the industry believe it is headed in the ...
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London: Kogan Page, 2014
658.8 RYA u
Buku Teks Universitas Indonesia Library
