Hasil Pencarian

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Hasil Pencarian

Ditemukan 4 dokumen yang sesuai dengan query
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Krista
"Keterbatasan dalam sistem akuntansi manajemen tradisional telah memunculkan suatu pendekatan barn yaitu "Balanced Scorecard" yang menjabarkan nisi dan strategi perusahaan ke dalam empat perspektif, yaitu: keuangan, pelanggan, proses bisnis internal, serta proses belajar dan pertumbuhan. Biasanya penyusunan "Balanced Scorecard" • Papi, mami, Berto, dan Ella atas doa serta dukungan baik spiritual dan material. • Adik-adik tersayang di FEUI: Etin, Febi, Siska dan Airin, atas dukungan doanya yang tidak pernah putus-putus. • Kakak-kakak tersayang di FEUI: Kak Yana dan Nobitz. • Pak Pardi, Bu Warni, Mas Subur, Bu Marni, Mbak Tati yang telah banyak membantu dalam pengurusan skripsi. • Pihak-pihak lain yang telah banyak membantu yang namanya tidak dapat saya sebutkan satu per satu. Skripsi ini masih jauh dan sempurna, oleh karena itu segala lcritik dan saran yang membangun akan diterima dengan segala senang hati. Semoga skripsi ini dapat berguna bagi siapa saja yang membacanya."
Lengkap +
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 1997
S19140
UI - Skripsi Membership  Universitas Indonesia Library
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Berglund, Krista
"This is the first comprehensive study about the non-mathematical writings and activities of the Russian algebraic geometer and number theorist Igor Shafarevich (b. 1923). In the 1970s Shafarevich was a prominent member of the dissidents’ human rights movement and a noted author of clandestine anti-communist literature in the Soviet Union. Shafarevich’s public image suffered a terrible blow around 1989 when he was decried as a dangerous ideologue of anti-Semitism due to his newly-surfaced old manuscript Russophobia. The scandal culminated when the President of the National Academy of Sciences of the United States suggested that Shafarevich, an honorary member, resign. The present study establishes that the allegations about anti-Semitism in Shafarevich’s texts were unfounded and that Shafarevich’s terrible reputation was cemented on a false basis."
Lengkap +
Basel: Springer, 2012
e20420021
eBooks  Universitas Indonesia Library
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Liin, Krista
"This white paper is part of a series that promotes knowledge about language technology and its potential. This analysis focused on the 23 official European languages as well as other important national and regional languages in Europe. The results of this analysis suggest that there are many significant research gaps for each language. A more detailed expert analysis and assessment of the current situation will help maximise the impact of additional research and minimize any risks. META-NET consists of 54 research centres from 33 countries that are working with stakeholders from commercial businesses, government agencies, industry, research organisations, software companies, technology providers and European universities. Together, they are creating a common technology vision while developing a strategic research agenda that shows how language technology applications can address any research gaps by 2020."
Lengkap +
Berlin: Springer, 2012
e20420633
eBooks  Universitas Indonesia Library
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Danika Krista
"Penelitian ini bertujuan untuk mengetahui pengaruh faktor value co-creation, social media marketing (SMM) activities, brand self connection dan brand image terhadap brand engagement in self-concept (BESC) serta pengaruhnya terhadap brand loyalty dan positive word-of-mouth (WOM). Penelitian ini menggunakan desain penelitian konklusif deskriptif dengan pengumpulan data secara cross-sectional menggunakan kuesioner online melalui Google Form. Sampel yang digunakan dalam penelitian ini adalah masyarakat Indonesia yang pernah membeli produk LVMH dalam rentang usia 18-58 tahun. Jumlah responden dalam penelitian ini adalah 192 responden. Penelitian ini menggunakan metode structural equation modeling (SEM) dengan aplikasi SmartPLS. Hasil dari penelitian ini menunjukkan bahwa BESC memberikan nilai yang signifikan bagi LVMH dan mendorong perusahaan untuk terlibat dengan konsumennya dengan fokus pada mengembangkan konsep diri. Studi ini menunjukkan bahwa value co-creation, social media marketing (SMM) activities, brand self connection dan brand image berpengaruh terhadap brand engagement in self-concept (BESC), dan selanjutnya BESC berpengaruh terhadap brand loyalty dan positive word-of-mouth (WOM) pada merek fesyen mewah LVMH.

The aim of the study is to understand consumer brand engagement processes in luxury fashion brands. Grounded on the brand engagement in self-concept (BESC), this study examines key drivers such as value co-creation, social media marketing (SMM) activities, brand self connection and brand image of BESC that in turn, enhance brand loyalty and positive word-of-mouth (WOM) in the context of luxury fashion brands, specifically on LVMH. This study uses a descriptive survey approach with cross-sectional data collection using online questionnaires via Google Form. The sample used in this study are Indonesian, who own or have previously owned an LVMH product in the age range of 18-58. Number of respondents in this study were 192 respondents. Data were analyzed using structural equation modeling (SEM) method with SmartPLS software. The result of this study recognized that consumer experiences add significant value to a brand and drive companies to engage with their consumers focusing on the self-concept. The study shows that value co-creation, SMM activities, brand self connection, and brand image are significantly related to BESC and subsequently, BESC is related to both brand loyalty and positive WOM.
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Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
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UI - Skripsi Membership  Universitas Indonesia Library