Ditemukan 1 dokumen yang sesuai dengan query
Sijabat, Rosdiana, author
ABSTRACT
This research is intended to explore sharing economy, particularly ride sharing. The study aims to identify the impact of four factors -economic, social, environmental, and technological- on individuals' motivation and decision to use three ride sharing platforms: UBER, GRAB and Go-JEK in Indonesia. Based on available literature, four research hypotheses...
Tangerang: Business School Universitas Pelita Harapan, 2019
338 DEREMA 14:1 (2019)
Artikel Jurnal Universitas Indonesia Library
