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Henny Saraswati, author
Abstract. The achievement of the banking sector's lending product is not consistently followed by the same level of achievement of other products. Therefore, it is important to observe customer segmentation, figuring out customer satisfaction, and to find out the influence of customer satisfaction toward the customer's willingness to cross-sell and...
bogor agricultural university, graduate program in management and business, 2014
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Artikel Jurnal  Universitas Indonesia Library