Ditemukan 1 dokumen yang sesuai dengan query
Wibowo Kuntjoroadi, author
Looking to the passenger number achievement of PT. Garuda Indonesia (Garuda) and the developing of airline industry in Indonesia, it it obvious that the market competition of airline industry is very competitive. Such competition could be handled if Garuda could apply a marketing strategy that has a sustainable competitive advantage....
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2008
T24589
UI - Tesis (Open) Universitas Indonesia Library
