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This study examines the impact of alignment on perceived business performance using Miles and Snow's popular classification of Defender, Analyzer, and Prospector in business strategies. Profiles for the business strategies are developed using Venkrataman (1989). Theoritical profiles for the strategiee companies are developed using four types of system, namely operational...
TEMEN 3:2 (2008)
Artikel Jurnal Universitas Indonesia Library