Hasil Pencarian  ::  Simpan CSV :: Kembali

Abstrak :
Tourism in Indonesia is frequently associated with Bali. Although Bali is an important tourist destination within the Indonesian tourist system, a regional analysis shows that Java and specially Jakarta has a greater share in the tourist industry. Java and Bali combined offer 76 percent of the hotel supply and attract 79 percent of the International hotel demand. If tourism should be used to alleviate some of the biggest contemporary problems of Indonesia, namely hyperurbanisation and population pressure on Java and Bali, then more emphasis needs to be placed on regional distributive effects of tourism. Several approaches appear feasible: (1) improvement of the accomodation suppply and access to the outer islands; and (2) identification and targetting of those market segments with a more regionally dispersed travel pattern using a market segmentation analysis of the intra-national travel pattern of the international tourists.

Abstrak :
Resource based views assume that firm resources are the source of sustained competitive advantages. This view can be implemented in the tuorism industry. According to this view there are four empirical indicators of the potential of firm resources to generate sustained competitive advantage namely, value, rareness, imitability and substitutability. Tourism industry around Danau Toba region possess a great number of resources with the characteristics of valuable, rare, unimitable and unsubstitutable. This article cited many research findings to elaborate understanding of firm resources as the source of sustained competitive advantage hopefully to extend the creativity of tourist operators in managing their business. It also hoped other stakeholders such researcher can do related research to help improving tourism practitions in improving the quality of tourism industry to contribute to the development of the nation.