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"Quality Function Deployment (QFD) process quantifies customer explicit and implicit needs, relating them with engineering requirements. Value Analysis (VA) process establishes an optimal allocation of resources according to the importance level of product functions. By combined application of QF D and VA tools, here named QFDVA, it is possible to establish optimum cost values for each engineering requirement according to the customer needs. It is also possible to evaluate the cost of each product function. Furthermore, the methodology provides a tool that supports decision making in product development and enhance value of products. This study applied QFDVA in product development of wardrobe at PTI XYZ. Application of QFDVA is done by identifying every implicit and explicit needs of the customer, finding the importance level of every needs, translating the needs into engineering requirements; and determining the optimum costs allocation to fulfill every customer needs. The application of QFDVA has improved the value of the wardrobe from the aspect of customer needs fulfillment and company 's resources allocation to fulfill the needs."

"Penelitian ini mengkaji keinginan pelanggan melalui Voice of Costumer (VOC) pada Hotel salak The Heritage. Pendekatan ini menggunakan ServQual (Service Quality) sebagai input VOC untuk diaplikasikan pada Costumer Profile Matrix (CPM) dan Quality Function Deployment (QFD) dengan mengaplikasikan Analytical Hierarchym Process AHP) sebagai perhitungan rating dari setiap permasalahan.Tujuannya adalah untuk mengetahui urutan service yang diinginkan pelanggan melalui VOC dan dengan perhitungan AHP. Terdapat 19 Kriteria yang dihasilkan melalui metode ServQual yang tidak lain adalah VOC yang akan dianalisis. Hasil penelitian ini menyarankan 3 peringkat teratas untuk dijadikan landasan untuk memenuhi kepuasan pelanggan.

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This study examines the customer through the Voice of Customer (VOC) at Hotel Salak The Heritage. This approach uses ServQual (Service Quality) as input VOC to be applied on the Customer Profile Matrix (CPM) and Quality Function Deployment (QFD) to apply the Analytical Hierarchy Process AHP) as the calculation of rating of each problem.

The aim is to determine the order of service that customers want throughm VOC and with AHP calculation. There are 19 criteria that were produced through the ServQual method to be analyzed. The results of this study suggest 3 top ranking to be used as the basis to comply with customer satisfaction."

" A family can be considered as an important institutionwhich requires serious attention regarding to its performance. Highquality performance of a family may deliver high quality of societyam! produce better human resources. The idea of translatingseveral family characteristics into variables and dimensions byusing tire quality Function Deployment (QFD) met/rod couldpresent a new way of improving the performance of a family. Inaddition, QFD method can also compare the level of importancebetween male and female in clearer and simpler way leading to tireidentification of which dimension is tire most important and whichone is less than the other. QFD method is applied in the datagathered from a questionnaire survey based on 1,213 families inWest Malaysia, Malaysia. The QFD technique which is usuallyapplied in industry can he adopted in assessing performance of afamily. The technique produces a friendly interpretation of a highlycomplex and intangible matters around family life; thus, making theassessment of a family easier. Three dimensions and twelvevariables were identified as the voice of family. Tire voicerepresents variables anti dimensions of family performance.Furthermore, the gender evaluation indicates that the level ofimportance among two out of three dimensions were equallyconsidered high important by both male and female."