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Hasil Pencarian

Ditemukan 1 dokumen yang sesuai dengan query
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Fitri Astuti, author
Strategi Customer Relationship Manager (CRM) untuk mempertahankan loyalitas konsumen melalui pengelolaan database konsumen sebagai strategi pemasaran produk Pediasure, PT. Abbott Indonesia (Divisi Nutrition) = CRM Strategy to Maintain Customer Loyalty through Managing Consumer Database in order to Support Pediasure Marketing Strategy at PT. Abbott Indonesia
Increased globalization and greater market transparency are making the issue of retaining customers more and more important in today's business environment Recent management trends are leading companies to focus their efforts on customer relationship management in order to achieve long-term business success. Customer Relationship Management is both an old and...
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2006
T17397
UI - Tesis Membership  Universitas Indonesia Library