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"Kampus Universitas Indonesia memiliki fasilitas pelayanan alat penyedia air siap minum yang dapat mengubah air tanah menjadi air siap minum. Penggunaan air tanah masih dominan di Kampus Universitas Indonesia Kota Depok. Kota Depok memiliki karakteristik jenis tanah yang terbentuk dari pelapukan batuan sedimen sehingga air tanah Kota Depok berpeluang mengandung logam berat berupa mangan dan kromium heksavalen. Penelitian ini dilakukan menggunakan pendekatan studi Analisis Risiko Kesehatan Lingkungan (ARKL) yang bertujuan untuk mengestimasi besaran risiko kesehatan akibat pajanan mangan dan kromium heksavalen melalui asupan air siap minum yang dikonsumsi mahasiswa Universitas Indonesia. Total responden yang diwawancarai berjumlah 60 orang dan sampel air siap minum berjumlah 9 sampel yang dikumpulkan dari 8 fakultas. Terdapat 1 sampel air siap minum yang kadar konsentrasi mangannnya melebihi standar baku mutu berdasarkan Permenkes No 2 Tahun 2023. Jumlah estimasi rata-rata intake pajanan mangan dan kromium heksavalen masing-masing sebesar 1.21×10-5 mg/kg/hari dan 7.12×10-7 mg/kg/hari (realtime) serta 8.75×10-5 mg/kg/hari dan 5.15×10- 6 mg/kg/hari (lifespan). Tingkat risiko pajanan mangan dan kromium heksavalen masing-masing sebesar 8.64×10-5 dan 2.37×10-4 (realtime) serta 6.25×10-4 dan 1.72×10-3 (lifespan). Hasil ini menunjukkan bahwa air siap minum tidak berisiko menimbulkan gangguan kesehatan (RQ ≤ 1) sehingga air aman untuk diminum.

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The University of Indonesia campus has a ready-to-drink water service facility that can convert groundwater into ready-to-drink water. The use of groundwater is still dominant in the University of Indonesia campus in Depok City. Depok City has the characteristic of soil type which is formed from the weathering of sedimentary rocks so that Depok City's groundwater has the possibility of containing heavy metals in the form of manganese and hexavalent chromium. This research was conducted using the Environmental Health Risk Analysis (ERHA) study approach which aims to estimate the magnitude of the health risk due to exposure to manganese and hexavalent chromium through intake of ready-to-drink water consumed by University of Indonesia students. The total number of respondents interviewed was 60 people and the ready-to-drink water samples were 9 samples that were collected from 8 faculties. There is 1 ready-to-drink water sample whose manganese concentration exceeds the quality standard based on Permenkes No 2 of 2023. The estimated average intake of manganese and hexavalent chromium exposure respectively is 1.21×10-5 mg/kg/day and 7.12×10-7 mg/kg/day (realtime) and 8.75×10-5 mg/kg/day and 5.15×10- 6 mg/kg/day (lifespan). The risk levels of exposure to manganese and hexavalent chromium respectively were 8.64×10-5 and 2.37×10-4 (realtime) and 6.25×10-4 and 1.72×10-3 (lifespan). These results indicate that ready-to-drink water is not at risk of causing health problems (RQ ≤ 1) so that the water is classified as safe to drink water."

"Kini banyak bermunculan produk-produk teh kemasan hingga teh hijau siap minum (Ready To Drink), salah satunya Myhealth Relaxo. Teh hijau siap minum yang diklaim mengandung Green-TLT yang mampu meningkatkan efek kenyamanan bagi peminumnya. Permasalahan utama yang dihadapi oleh Myhealth Relaxo ini ini adalah, belum terciptanya awareness di masyarakat. Karena produk ini merupakan produk baru di pasaran, maka perlu adanya kegiatan pemasaran untuk dapat mengenalkan produk ini di masyarakat luas. Oleh karena itu, melalui Tugas Karya Akhir (TKA) ini penulis merancang suatu Strategi Komunikasi Pemasaran Terpadu produk Myhealth Relaxo. Pendekatan USP dilakukan untuk dapat menonjolkan produk ini diantara kompetitornya. Dengan pemakaian berbagai media seperti televisi, cetak, luar ruang, POP hingga media internet diharapkan kampanye Myhealth Relaxo ini dapat menjangkau target audience kapan pun dan dimana pun ia berada.

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Now many emerging products green tea ready to drink, one of which Myhealth Relaxo. Its green tea ready to drink that claimed has Green-TLT that could enhance the effects of comfort for the drinker. The main problems faced by these Relaxo Myhealth is not the creation of awareness in the community. Because this product is a new product on the market, so Myhealth Relaxo need marketing activities in order to introduce this product in that market. Through this final project (TKA) the writer designing an Strategy Integrated Marketing Communication of products Myhealth Relaxo. Approach can be done to highlight the USP of this product among its competitors. With the use of various media such as television, print, outdoor, POP up internet media campaign is expected to reach this Relaxo Myhealth target audience whenever and wherever it is located. "

"Penelitian ini bertujuan untuk menganalisis pengaruh product attribute beliefs content sensory attribute beliefs, packaging and branding attribute beliefs, functional attribute beliefs terhadap repurchase intention dengan dimediasi oleh customer perceived value hedonic utilitarian value. Metode penelitian yang dipakai dalam penelitian ini adalah metode kuantitatif. Metode sampling dalam penelitian ini adalah tipe non-probabilistic sampling yaitu convenience sampling. Penelitian dilakukan dengan single cross-sectional yaitu pengambilan data dilakukan satu kali periode pengambilan informasi. Pembagian kuesioner dilakukan dengan cara offline, dimana peneliti menyebarkan secara langsung kuesioner tercetak kepada responden yang memiliki domisili di Jabodetabek, berusia minimal 17 tahun, pernah membeli dan mengkonsumsi kopi siap minum kemasan botol plastik maksimal 1 bulan lalu terhitung saat kuesioner dibagikan. Kuesioner yang diberikan diisi sendiri oleh para responden self-administered. Metode analisis data menggunakan Structural Equation Modelling SEM. Hasil dari penelitian ini menunjukkan bahwa terdapat pengaruh product attribute beliefs content sensory attribute beliefs, packaging and branding attribute beliefs, functional attribute beliefs terhadap repurchase intention dengan dimediasi oleh customer perceived value hedonic utilitarian value. Temuan menyatakan bahwa konsumen dari kopi siap minum RTD membentuk persepsi utilitarian value adalah melalui packaging and branding dan content functional attribute beliefs, sedangkan persepsi hedonic value dibentuk melalui content sensory, packaging and branding, dan content functional attribute beliefs. Kemudian penelitian juga menunjukkan bahwa utilitarian value dan hedonic value terbukti mempengaruhi konsumen dalam repurchase intention.

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The purpose of this research is to analyze effect of product attribute beliefs towards customer perceived value and repurchase intention. The research method used in this research is quantitative method. The sampling method is non probabilistic sampling specifically convenience sampling. The study was conducted with a single cross sectional. Distribution of the questionnaire done by offline, where researchers spread directly printed questionnaires to respondents who have a domicile in Jabodetabek, aged at least 17 years, ever buy and consume ready to drink coffee in plastic bottles with maximum consumption in the last 1 month since the questionnaire was distributed. Questionnaires was filled by respondents self administered. Data were analyzed with Structural Equation Modelling SEM. The findings indicate that consumer of ready to drink coffee form utilitarian perceptions through packaging branding and content functional attribute belief, and hedonic perceptions through content sensory, packaging and branding, and content functional attribute beliefs. The findings further reveal that utilitarian value and hedonic value are proven to effect consumer repurchase intention."