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Adria Devius Tiono, author

Milkuit is a brand extension from Energen. It is one of Energen tools to strengthen the brand image and brand equity towards brand that associated with nutrition and health. Milkut has launched at June 2004, and it is the first brand and line extension from Energen after 13 years known...

Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2009

T26619

UI - Tesis Open  Universitas Indonesia Library

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