Role of product characteristics,Reference group retail environment,and promotion in creating influence power,impulsive buying ,and autobiografphical memory
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| As consumer,children are unique and potential.They are considered unique because they do not spend their own money. They are potential,because their number and their value are big and promoting.... |
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| Majalah/Jurnal : | Journal of Population 14 (1) 2008 : 1-23 |
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