Pengaruh website customer orientation, website personality, website quality terhadap repurchase intention studi kasus; Tokobagus.com = The effect of website customer orientation, website personality, website quality towards repurchase intention case study; tokobagus.com/ Surya Adhadiyat
Surya Adhadiyat;
Hapsari Setyowardhani, supervisor; Aswin Dewanto Hadisumarto, promotor; Sri Rahayu Hijrah Hati, examiner
([Publisher not identified]
, 2014)
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[Penelitian ini bertujuan untuk menganalisis pengaruh website customerorientation, website personality, website quality terhadap repurchase intention.Penelitian ini menunjukan bahwa website customer orientation, websitepersonality dan website quality memengaruhi secara signifikan terhadaprepurchase intention. Penelitian ini mengambil objek penelitian yaitu parapengguna tokobagus.com yang pernah melakukan transaksi sekurang-kurangnyasatu kali transaksi., The objective of this study is to analyze effect of website customerorientation, website personality, website quality towards repurchase intention.This research shows that website customer orientation, website personality andwebsite quality significantly affect towards repurchase intention. The object ofthis research is tokobagus.com users that have been transaction into this website atleast once.] |
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No. Panggil : | S54049 |
Entri utama-Nama orang : | |
Entri tambahan-Nama orang : | |
Entri tambahan-Nama badan : | |
Subjek : | |
Penerbitan : | [Place of publication not identified]: [Publisher not identified], 2014 |
Program Studi : |
Bahasa : | ind |
Sumber Pengatalogan : | LibUI ind rda |
Tipe Konten : | text |
Tipe Media : | unmediated ; computer |
Tipe Carrier : | volume ; online resource |
Deskripsi Fisik : | xiii, 75 hlm. : illustration ; 30 cm + appendix |
Naskah Ringkas : | |
Lembaga Pemilik : | Universitas Indonesia |
Lokasi : | Perpustakaan UI, Lantai 3 |
No. Panggil | No. Barkod | Ketersediaan |
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S54049 | TERSEDIA |
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Tidak ada ulasan pada koleksi ini: 20368184 |