Full Description
| Cataloguing Source | LibUI ind rda |
| Content Type | text (rdacontent) |
| Media Type | unmediated (rdamedia); computer (rdamedia) |
| Carrier Type | volume (rdacarrier); online resource (rdacarrier) |
| Physical Description | xv, 141 pages : illustration ; 30 cm + appendix |
| Concise Text | |
| Holding Institution | Universitas Indonesia |
| Location | Perpustakaan UI, Lantai 3 |
- Availability
- Digital Files: 1
- Review
- Cover
- Abstract
| Call Number | Barcode Number | Availability |
|---|---|---|
| T41839 | 15-17-999234675 | TERSEDIA |
| No review available for this collection: 20388770 |
Abstract
ABSTRACT
Tesis ini membahas mengenai pengaruh overall image of destination dan perceived value pada behavioral intention wisatawan. Penelitian ini merupakan penelitian kuantitatif dengan desain eksplanatori. Responden adalah anggota anggota komunitas menyelam di Jakarta yang pernah mengunjungi Taman Laut Nasional Bunaken pada tahun 2011 hingga 2013 sejumlah 169 orang. Metode analisa dilakukan dengan analisa statistik deskripti dan analisa jalur (path analysis) untuk membuktikan hipotesis dalam penelitian ini. Hasil penelitian menunjukkan bahwa overall image of destination dan perceived value secara signifikan mempengaruhi behavior intention wisatawan; overall image of destination secara signifikan mempengaruhi perceived value wisatawan dan untuk mendapat pengaruh yang lebih baik pada behavior intention, sebaiknya digunakan model pada penelitian ini.
ABSTRACT
This thesis discusses about the influence of overall image of destination and perceived value toward tourists' behavioral intention. This research use quantitative explanatory design. Respondents are 169 man and woman members of diving club in Jakarta whom visiting Taman Laut Nasional Bunaken in 2011- 2013. This thesis used descriptive statistical analysis and path analysis to prove hypothesis in this research. The finding results of this study show that overall image of destination and perceived value have significant impact toward tourists' behavior intention; overall image of destination has significant impact toward tourists' perceived value; and to get a better influence on behavior intention, both first and second path should be used.
Tesis ini membahas mengenai pengaruh overall image of destination dan perceived value pada behavioral intention wisatawan. Penelitian ini merupakan penelitian kuantitatif dengan desain eksplanatori. Responden adalah anggota anggota komunitas menyelam di Jakarta yang pernah mengunjungi Taman Laut Nasional Bunaken pada tahun 2011 hingga 2013 sejumlah 169 orang. Metode analisa dilakukan dengan analisa statistik deskripti dan analisa jalur (path analysis) untuk membuktikan hipotesis dalam penelitian ini. Hasil penelitian menunjukkan bahwa overall image of destination dan perceived value secara signifikan mempengaruhi behavior intention wisatawan; overall image of destination secara signifikan mempengaruhi perceived value wisatawan dan untuk mendapat pengaruh yang lebih baik pada behavior intention, sebaiknya digunakan model pada penelitian ini.
ABSTRACT
This thesis discusses about the influence of overall image of destination and perceived value toward tourists' behavioral intention. This research use quantitative explanatory design. Respondents are 169 man and woman members of diving club in Jakarta whom visiting Taman Laut Nasional Bunaken in 2011- 2013. This thesis used descriptive statistical analysis and path analysis to prove hypothesis in this research. The finding results of this study show that overall image of destination and perceived value have significant impact toward tourists' behavior intention; overall image of destination has significant impact toward tourists' perceived value; and to get a better influence on behavior intention, both first and second path should be used.