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Title The new gold standard : 5 leadership principles for creating a legendary customer experience courtesy of the Ritz-Carlton Hotel Company / Joseph A. Michell
Author Michelli, Joseph A.
Joint Author
Publisher New York: McGraw-Hill, 2008
Subject Ritz-Carlton Hotels (Firm)--Management--Case studies
Leadership
Total quality management
Corpoare culture
Customer service
Success in business
Location Perpustakaan UI, Lantai 2
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 Abstract
The Ritz-Carlton experience -- Principle 1 : define and refine. Set the foundation : communicating core identity and culture ; Be relevant -- Principle 2 : empower through trust. Select--don?t hire ; It?s a matter of trust -- Principle 3 : it?s not about you. Build a business focused on others ; Support frontline empathy -- Principle 4 : deliver wow! Wow : the ultimate guest experience ; Turn wow into action -- Principle 5 : leave a lasting footprint. Aspire, achieve, teach ; Sustainability and stewardship -- Conclusion : a lasting impression.