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Remote service technology perception and its impact on customer-provider relationships : an empirical exploratory study in a B-to-B-setting

Stefanie Paluch (Gabler Verlag, 2011)

 Abstrak

Remote services represent a young, but already important and fast growing form of technology-mediated services,. Stefanie Paluch employs multiple qualitative methods to explore the perception of remote services and its impact on customer-provider relationships in USA, Germany and Sweden. She develops a comprehensive model about customers’ holistic remote service experience and derives theoretical propositions that reflect main influence factors. Based on the empirical data, she generates managerial implications for remote service providers on how to increase the technology adoption and reinforce the relationships with their customers in high-technology environments.

 Metadata

No. Panggil : e20397257
Entri utama-Nama orang :
Subjek :
Penerbitan : Wiesbaden: Gabler Verlag, 2011
Sumber Pengatalogan: LibUI eng rda
Tipe Konten: text
Tipe Media: computer
Tipe Pembawa: online resource
Deskripsi Fisik:
Tautan: http://link.springer.com/book/10.1007%2F978-3-8349-6936-1
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e20397257 TERSEDIA
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