Entrepreneurial small business / Jerome A. Katz, Richard P. Green II
Katz, Jerome A.;
Green, Richard P.
(McGraw-Hill Irwin, 2014)
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"Entrepreneurial Small Business (ESB) provides students with a clear vision of small business as it really is today. It focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The goal of the companies described in this textbook is personal independence with financial security; not market dominance with extreme wealth. Traditional beliefs and models in small business are discussed, as well as the latest findings and best practices from academic and consulting arenas. Katz and Green recognize the distinction between entrepreneurs who aim to start the successor to Amazon.com and the pizza place around the corner. They discuss the challenges facing entrepreneurs, while keeping focused on the small businesses students plan to start." --Book Jacket. |
No. Panggil : | 658.022 KAT e |
Entri utama-Nama orang : | |
Entri tambahan-Nama orang : | |
Subjek : | |
Penerbitan : | New York: McGraw-Hill Irwin, 2014 |
Sumber Pengatalogan: | LibUI eng rda |
ISBN: | 9781259060618 |
Tipe Konten: | [text ] |
Tipe Media: | [unmediated ] |
Tipe Carrier: | [volume ] |
Edisi: | Fourth edition |
Catatan Seri: | Entrepreneurial small business |
Catatan Umum: | Includes bibliographical references and indexes |
Catatan Versi Asli: | |
Deskripsi Fisik: | 1 volume (various pagings) : colour illustration ; 29 cm |
Lembaga Pemilik: | Universitas Indonesia |
Lokasi: | Perpustakaan UI, Lantai 2 |
No. Panggil | No. Barkod | Ketersediaan |
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658.022 KAT e | 01-15-02274 | TERSEDIA |
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