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Buku Teks :: Kembali

Handbook of research in international marketing

Subhash C. Jain, David A. Griffith, editor (Edward Elgar, 2011)

 Abstrak

Presenting the challenges and opportunitites ahead, the contributors to this volume critically examine the current status and future direction of research in international marketing.

 Metadata

No. Panggil : 658.84 HAN
Entri tambahan-Nama orang :
Subjek :
Penerbitan : Cheltenham, U.K. ; Northampton, Mass.: Edward Elgar, 2011
Sumber Pengatalogan: LibUI eng rda
ISBN: 9781849803021
Tipe Konten: text
Tipe Media: unmediated
Tipe Carrier: volume
Edisi: second edition
Catatan Seri:
Catatan Umum: Previous ed.: 2003. "Papers from the International marketing theory conference held on 17-19 June 2010 at the University of Connecticut" --pref. Includes bibliographical references and index.
Catatan Versi Asli:
Deskripsi Fisik: xv, 417 pages : illustration ; 24 cm
Lembaga Pemilik: Universitas Indonesia
Lokasi: Perpustakaan UI, Lantai 2
  • Ketersediaan
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No. Panggil No. Barkod Ketersediaan
658.84 HAN 01-15-02080 TERSEDIA
Ulasan:
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