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Efektivitas peran public relations dalam pengelolaan situasi kritis

([Publisher not identified] , [Date of publication not identified] )

 Abstrak

This paper trys to describel how to understand the crisis, to handle the crisis, and to determine the effectiveness of the role of the corporation's communication especially Public Relations (PR) in the crisis management. It agrees that each crisis had the typical characteristics. The organization of the company must prepare it self in order to be able to handle the crisis effectively.

 Metadata

No. Panggil : JSKM 11:2 (2007)
Subjek :
Sumber Pengatalogan :
ISSN : 19785003
Majalah/Jurnal : Jurnal Studi Komunikasi dan Media, 11 (2) Juli-Des. 2007. Hal. : 131-157
Volume :
Tipe Konten :
Tipe Media :
Tipe Carrier :
Akses Elektronik :
Institusi Pemilik : Universitas Indonesia
Lokasi : Perpustakaan Universitas Indonesia, lantai 4, R. Koleksi Jurnal
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No. Panggil No. Barkod Ketersediaan
JSKM 11:2 (2007) TERSEDIA
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