Prototype media online informasi sosial-politik "Room for Youth" = "Room for Youth" online media prototype for social-political information / Aninta Ekanila
Aninta Ekanila;
Awang Ruswandi, supervisor; Teguh Poeradisastra, examiner; Askariani Kartono, examiner
([Publisher not identified]
, 2015)
|
|
[ABSTRAK Analisis Situasi Berkembangnya gerakan sosial-politik di kalangan anak muda membuat pelajar SMA mulai tertarik dengan isu-isu di bidang tersebut. Namun, minimnya media yang khusus memberikan informasi sosial-politik untuk anak muda membuat mereka beralih pada situs berita online atau informasi tidak terverifikasi di media sosial. Dari 60 responden pelajar SMA, 98% menganggap informasi sosial-politik penting untuk diketahui karena anak muda adalah agen perubahan yang harus teredukasi dan terliterasi.Maka, dibutuhkan media online yang menyediakan informasi sosial-politik dengan pendekatan yang sesuai dengan selera remaja.Manfaat dan Tujuan Pengembangan Prototipe - Manfaat bagi khalayak: mendapatkan informasi sosial-politik terbaru yang sesuai dengan minat. - Manfaat bagi pengelola: menjadi pengembang jurnalisme online di Indonesia dan mendapat keuntungan komersial. - Tujuan: memberikan informasi di bidang sosial-politik yang mampu mengedukasi remaja.Prototipe yang Dikembangkan Situs ROOM FOR YOUTH merupakan media online yang menyediakan informasi di bidang sosial-politik. Situs ini dikemas secara multimedia dan terhubung dengan media sosial dan aplikasi messenger. Khalayak juga bisa ikut berkontribusi memberikan karya di media ini. Situs diperuntukan bagi khalayak yang aktif menggunakan internet untuk mencari informasi. Khalayak dari situs ini merupakan pelajar SMA berusia 14-18 tahun yang berminat dengan isu sosial-politik, serta berstatus ekonomi A-B-C. Situs beralamat di ruangsospolpelajar.com.Evaluasi Pre-test dilakukan dua bulan sebelum peluncuran situs dengan menyebar kuesioner online dan linkprototype kepada sebagian responden yang pernah mengisi kuesioner riset khalayak.Evaluasi dilakukan setahun setelah peluncuran situs. Khalayak bisa mengisi polling online dari situs. Redaksi juga akan menghubungi khalayak yang berlangganan media sosial ROOM FOR YOUTH untuk wawancara.Anggaran Anggaran pembuatan prototype : Rp 1.300.000 Investasi Awal : Rp 146.254.000 Total Pengeluaran Bulanan : Rp 92.100.000 Total Pengeluaran Per Tahun : Rp 1.177.700.000 Perkiraan Pendapatan Tahun Pertama : Rp 805.500.000 Perkiraan Pendapatan Tahun Kedua : Rp 1.791.000.000 Perkiraan Pendapatan Tahun Ketiga : Rp 2.253.000.000 BEP akan dicapai pada tahun kedua bulan kesatu.;Situation Analysis ABSTRACT The growth of youth joined social-political movement makes high school student start to pay attention in this issue. However, since we lack of media that provides social-political information for teenager, they shifted to rely on news based online site and unverified news in social media. Among 60 respondents of high school student, 98% believed that social-political information is significant for them as an agent of change who must be well-educated and well-literated. That?s why there has to be a media with teenage audience approach which provides the needs of social-political information.Benefits and Objectives of Prototype - Benefits for audience: getting actual information of social-political issue which relevant with their interest. - Benefits for developer: be an online journalism developer in Indonesia and get a commercial benefit. - Objectives: educating teenager through social-political information.Prototype ROOM FOR YOUTH is a site-based online media which provides social-political information. This site is packed in multimedia and connected with social media and also several messenger applications. The audience could contribute to provide media?s content. This site is intended to active internet users. This media target is high school student between age 14-18 years old who interested in social-political issue, and A-B-C socio economic status. Official site of ROOM FOR YOUTH is roomforyouth.com.Evaluation Pre-test will be conducted two months before site-launching by distributing online questionnaire and prototype link to half of respondents who participated in audience research.Media evaluation will be conducted a year after site-launching. Audience could fill the online polling that will be embeded on the site. Newsroom will contact ROOM FOR YOUTH?s social media subscriber to do further interview.Budgeting Prototype development : Rp 1.300.000 Total Initial Investment: : Rp 146.254.000 Total Monthly Expenditure : Rp 92.100.000 Total Annual Expenditure : Rp 1.177.700.000 1st Year Predicted Income : Rp 805.500.000 2nd Year Predicted Income : Rp 1.791.000.000 3rd Year Predicted Income : Rp 2.253.000.000 BEP is assumed should be obtained in the second year (1st month)., Situation Analysis The growth of youth joined social-political movement makes high school student start to pay attention in this issue. However, since we lack of media that provides social-political information for teenager, they shifted to rely on news based online site and unverified news in social media. Among 60 respondents of high school student, 98% believed that social-political information is significant for them as an agent of change who must be well-educated and well-literated. That’s why there has to be a media with teenage audience approach which provides the needs of social-political information.Benefits and Objectives of Prototype - Benefits for audience: getting actual information of social-political issue which relevant with their interest. - Benefits for developer: be an online journalism developer in Indonesia and get a commercial benefit. - Objectives: educating teenager through social-political information.Prototype ROOM FOR YOUTH is a site-based online media which provides social-political information. This site is packed in multimedia and connected with social media and also several messenger applications. The audience could contribute to provide media’s content. This site is intended to active internet users. This media target is high school student between age 14-18 years old who interested in social-political issue, and A-B-C socio economic status. Official site of ROOM FOR YOUTH is roomforyouth.com.Evaluation Pre-test will be conducted two months before site-launching by distributing online questionnaire and prototype link to half of respondents who participated in audience research.Media evaluation will be conducted a year after site-launching. Audience could fill the online polling that will be embeded on the site. Newsroom will contact ROOM FOR YOUTH’s social media subscriber to do further interview.Budgeting Prototype development : Rp 1.300.000 Total Initial Investment: : Rp 146.254.000 Total Monthly Expenditure : Rp 92.100.000 Total Annual Expenditure : Rp 1.177.700.000 1st Year Predicted Income : Rp 805.500.000 2nd Year Predicted Income : Rp 1.791.000.000 3rd Year Predicted Income : Rp 2.253.000.000 BEP is assumed should be obtained in the second year (1st month).] |
 TA-Aninta Ekanila.pdf :: Unduh
|
| No. Panggil : | TA-Pdf |
| Entri utama-Nama orang : | |
| Entri tambahan-Nama orang : | |
| Entri tambahan-Nama badan : | |
| Subjek : | |
| Penerbitan : | [Place of publication not identified]: [Publisher not identified], 2015 |
| Program Studi : |
| No. Panggil | No. Barkod | Ketersediaan |
|---|---|---|
| TA-Pdf | 16-17-147949137 | TERSEDIA |
| Ulasan: |
| Tidak ada ulasan pada koleksi ini: 20416237 |
