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High-profit selling: win the sale without compromising on price

Mark Hunter ([American Management Association, ], 2012)

 Abstrak

In the high-pressure quest to make a sale, acquire a contract, and beat out other bidders, sales professionals frequently resort to cutting prices, offering discounts, or making other concessions that cut into their operating margins-short-term strategies that are destructive to the long-term sustainability of their business. "High-Profit Selling" helps readers understand that their sales goal shouldn't simply be to sell more, but to sell more at a higher price...and that success comes only to those focused on "profitable sales." This eye-opening book shows readers how to: avoid negotiating; actively listen to customers; match the benefits of their product or service with the customer's needs and pains; confidently communicate value; successfully execute a price increase with existing customers; and ensure prospects are serious and not shopping for price. Too many salespeople believe that a sale at any price is better than no sale at all. This powerful guide helps move readers toward a profit-centered approach that will strength en their relationships and increase their bottom line.;

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 Metadata

No. Panggil : e20436997
Entri utama-Nama orang :
Subjek :
Penerbitan : New York: [American Management Association, ], 2012
Sumber Pengatalogan: LibUI rus rda
Tipe Konten: text
Tipe Media: computer
Tipe Pembawa: online resources
Deskripsi Fisik: xiii, 274 pages
Tautan: http://portal.igpublish.com/iglibrary/search/AMAB0000788.main.html?5
Lembaga Pemilik:
Lokasi:
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No. Panggil No. Barkod Ketersediaan
e20436997 02-17-783478744 TERSEDIA
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