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New sales simplified: the essential handbook for prospecting and new business development

Mike Weinberg ([American Management Association, American Management Association], 2012)

 Abstrak

No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Whether you?re a sales rep, sales manager, or a professional services executive, if you are expected to bring in new business, you need a proven formula for prospecting, developing, and closing deals. New Sales. Simplified. is the answer. You?ll learn how to:
? Identify a strategic, finite, workable list of genuine prospects
? Draft a compelling, customer-focused ?sales story?
? Perfect the proactive telephone call to get face-to-face with more prospects
? Use email, voicemail, and social media to your advantage
? Overcome?even prevent?every buyer?s anti-salesperson reflex
? Build rapport, because people buy from people they like and trust
? Prepare for and structure a winning sales call
? Stop presenting and start dialoguing with buyers
? Make time in your calendar for business development activities
? And much more
Packed with examples and anecdotes, New Sales. Simplified. balances a blunt (and often funny) look at what most salespeople and executives do wrong with an easy-to-follow plan for ramping up new business starting today.

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 Metadata

No. Panggil : e20437125
Entri utama-Nama orang :
Subjek :
Penerbitan : New York: [American Management Association, American Management Association], 2012
Sumber Pengatalogan: LibUI eng rda
Tipe Konten: text
Tipe Media: computer
Tipe Pembawa: online resources
Deskripsi Fisik: xx, 220 pages : illustration
Tautan: http://portal.igpublish.com/iglibrary/search/AMAB0000710.main.html?17
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No. Panggil No. Barkod Ketersediaan
e20437125 02-17-975590601 TERSEDIA
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