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Extending the supply chain: how cutting-edge companies bridge the critical last mile into customers' homes

Kenneth Karel Boyer,Markham T. Frohlich, and G. Tomas M. Hult ([American Management Association;, ], 2005)

 Abstrak

This book looks at how retailers and specifically grocers are using the Internet, to help them build stronger relationships with their customers and thus relieve the constant pressure of competing on price points along. The strategies in the book will help readers strengthen their relationship with customers, increase customer loyalty and minimize costs using the Internet to extend the supply chain.

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 Metadata

No. Panggil : e20438462
Entri utama-Nama orang :
Entri tambahan-Nama orang :
Subjek :
Penerbitan : New York: [American Management Association;, ], 2005
Sumber Pengatalogan: LibUI ita rda
Tipe Konten: text
Tipe Media: computer
Tipe Pembawa: online resource
Deskripsi Fisik: xvii. 252 pages : illustration
Tautan: http://portal.igpublish.com/iglibrary/search/AMAB0000290.main.html?35"
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No. Panggil No. Barkod Ketersediaan
e20438462 02-17-408769375 TERSEDIA
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