Manajemen ekuitas pelanggan sebagai suatu sistem pemasaran baru : customer equity management as new marketing system
([Publisher not identified]
, [Date of publication not identified]
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| This study is about customer equity as a new marketing system. Customer equity's basic premise is straighforward : the customer is a financial asset that companies and organizations should measure, manage and maximize. |
| No. Panggil : | 330 JUREKO 15:2 (2013) |
| Subjek : | |
| Sumber Pengatalogan : | |
| ISSN : | 14113953 |
| Majalah/Jurnal : | Jurnal ekonomi 15 (2) Juni 2013. Hal. : 263-277 |
| Volume : | |
| Tipe Konten : | |
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| Akses Elektronik : | |
| Institusi Pemilik : | Universitas Indonesia |
| Lokasi : | Perpustakaan UI, Lantai 4, R. Koleksi Jurnal |
| No. Panggil | No. Barkod | Ketersediaan |
|---|---|---|
| 330 JUREKO 15:2 (2013) | TERSEDIA |
| Ulasan: |
| Tidak ada ulasan pada koleksi ini: 20439483 |
