Breakthrough!: a 7-step system for developing unexpected and profitable ideas
Paul Kurnit and Steve Lance ([American Management Association;, ], 2011)
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| Consider some big ideas that have become business and cultural phenomena: how Starbucks transformed a declining coffee market by combining an experience destination with a premium product. Or how the established notion that ôdolls are for girlsö was shattered by a toy line called G.I. Joe. Most people mistakenly think breakthrough ideas are a matter of divine inspiration and luck. This book reveals a step-by-step methodology individuals and organizations can use to develop, create, and nurture the kinds of new products and services that capture the publicÆs imagination. Loaded with examplesùand packed with straightforward explanations of the processes that can lead to breakout hitsùthis book shows readers how to create an idea methodology, encourage free-thinking, keep good ideas, and bring revolutionary, revenue-generating new concepts to market. |
 Paul Kurnit, Steve Lance-Breakthrough!_ A 7-Step System for Developing Unexpected and Profitable Ideas-AMACOM (2010).pdf :: Unduh
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| No. Panggil : | e20440364 |
| Entri utama-Nama orang : | |
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| Subjek : | |
| Penerbitan : | New York: [American Management Association;, ], 2011 |
| Sumber Pengatalogan: | LibUI eng rda |
| Tipe Konten: | text |
| Tipe Media: | computer |
| Tipe Pembawa: | online resources |
| Deskripsi Fisik: | xix, 215 pages : illustrated |
| Tautan: | http://portal.igpublish.com/iglibrary/search/AMAB0000658.main.html?18 |
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| No. Panggil | No. Barkod | Ketersediaan |
|---|---|---|
| e20440364 | 02-17-369491851 | TERSEDIA |
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| Tidak ada ulasan pada koleksi ini: 20440364 |
