Boom: marketing to the ultimate power consumer-the baby boomer woman
Mary Brown and Carol Orsborn (American Management Association;;, 2006)
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| With Baby Boomer women spending well over a trillion dollars a year on goods and services, the days of women 40+ being ignored by marketers are numbered. Overthrowing stereotypes of aging, the groundswell of awareness is no less than a marketing revolution. |
 BOOM Marketing to the Ultimate Power Consumer -- The Baby-Boomer Woman.pdf :: Unduh
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| No. Panggil : | e20441474 |
| Entri utama-Nama orang : | |
| Entri tambahan-Nama orang : | |
| Subjek : | |
| Penerbitan : | New York: American Management Association;;, 2006 |
| Sumber Pengatalogan: | LibUI eng rda |
| Tipe Konten: | text |
| Tipe Media: | computer |
| Tipe Pembawa: | online resource |
| Deskripsi Fisik: | xviii, 238 pages : illustration |
| Tautan: | http://portal.igpublish.com/iglibrary/search/AMAB0000187.main.html?1 |
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| No. Panggil | No. Barkod | Ketersediaan |
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| e20441474 | TERSEDIA |
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