Full Description
| Buku Teks SO |
| Call Number | |
| Title | Advertising and integrated brand promotion |
| Author | O`Guinn, Thomas C., author |
| Joint Author | Allen, Chris T., author; Semenik, Richard J. author; scheinbaum, Angeline, author |
| Publisher | Stamford: CT Cengage Learning, 2015 |
| Subject | Advertising Advertising media planning |
| Location | Perpustakaan UI, Lantai 2 |
| Concise Text |
- Availability
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- Review
- Cover
- Abstract
| Call Number | Barcode Number | Availability |
|---|---|---|
| 659.11 O'GU a | 01-17-00504 | TERSEDIA |
| No review available for this collection: 20447740 |
Abstract
No abstract available for this collection