The effect of post-purchase perceived-value towards the relationship quality of hajj and umrah travel agencies in indonesia
Kiki Oktora;
Adrian Achyar
(University of Indonesia, 2014)
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| One out of four people in the world is a Moslem, and Indonesia ranks first on the biggest Moslempopulation in the world. Hundreds of thousands of people go to Makkah each year to make Hajj(pilgrimage). Hajj and Umrah travel agencies as providers of Hajj and Umrah packages are becomingimportant in Indonesia, as their number is about two hundred agencies. However, therehas been little discussion about Hajj and Umrah, especially on Hajj and Umrah travel agencies.The purpose of this paper is to identify the relationships of post-purchase perceived-value to relationshipquality, which consists of satisfaction, commitment, and trust, on Hajj and Umrah travelagencies. This study finds that the post-purchase perceived-value significantly affects satisfactionand trust but does not affect commitment. Moreover, satisfaction significantly affects trust andcommitment, while trust does not affect commitment. |
| No. Panggil : | J-Pdf |
| Entri utama-Nama orang : | |
| Entri tambahan-Nama orang : | |
| Subjek : | |
| Penerbitan : | [Place of publication not identified]: University of Indonesia, 2014 |
| Sumber Pengatalogan : | LibUI eng rda |
| ISSN : | 23556641 |
| Majalah/Jurnal : | The South East Asian Journal of Management |
| Volume : | Vol 8, No 1 April 2014 29-46 |
| Tipe Konten : | text |
| Tipe Media : | computer |
| Tipe Carrier : | online resource |
| Akses Elektronik : | http://journal.ui.ac.id/index.php/tseajm/article/viewFile/3100/2431 |
| Institusi Pemilik : | Universitas Indonesia |
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| No. Panggil | No. Barkod | Ketersediaan |
|---|---|---|
| J-Pdf | 03-20-136935446 | TERSEDIA |
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| Tidak ada ulasan pada koleksi ini: 20447793 |
