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The effect of post-purchase perceived-value towards the relationship quality of hajj and umrah travel agencies in indonesia

Kiki Oktora; Adrian Achyar (University of Indonesia, 2014)

 Abstrak

One out of four people in the world is a Moslem, and Indonesia ranks first on the biggest Moslem
population in the world. Hundreds of thousands of people go to Makkah each year to make Hajj
(pilgrimage). Hajj and Umrah travel agencies as providers of Hajj and Umrah packages are becoming
important in Indonesia, as their number is about two hundred agencies. However, there
has been little discussion about Hajj and Umrah, especially on Hajj and Umrah travel agencies.
The purpose of this paper is to identify the relationships of post-purchase perceived-value to relationship
quality, which consists of satisfaction, commitment, and trust, on Hajj and Umrah travel
agencies. This study finds that the post-purchase perceived-value significantly affects satisfaction
and trust but does not affect commitment. Moreover, satisfaction significantly affects trust and
commitment, while trust does not affect commitment.

 Metadata

No. Panggil : J-Pdf
Entri utama-Nama orang :
Entri tambahan-Nama orang :
Subjek :
Penerbitan : [Place of publication not identified]: University of Indonesia, 2014
Sumber Pengatalogan : LibUI eng rda
ISSN : 23556641
Majalah/Jurnal : The South East Asian Journal of Management
Volume : Vol 8, No 1 April 2014 29-46
Tipe Konten : text
Tipe Media : computer
Tipe Carrier : online resource
Akses Elektronik : http://journal.ui.ac.id/index.php/tseajm/article/viewFile/3100/2431
Institusi Pemilik : Universitas Indonesia
Lokasi :
  • Ketersediaan
  • Ulasan
No. Panggil No. Barkod Ketersediaan
J-Pdf 03-20-136935446 TERSEDIA
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