The creative process illustrated: how advertising's big ideas are born
W. Glenn Griffin, Deborah Morrison (HOW Books, 2010)
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Examines the creative processes of professionals in the advertizing industry, providing sketches that show how thoughts get turned into ideas, profiles with commentary from contributors from the Jupiter Drawing Room, McCann Erickson, Ogilvy & Mather, and other agencies, and discussing models of creativity, creative problem-solving devices, and related topics. |
No. Panggil : | 659.1 GRI c |
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Penerbitan : | Cincinnati, Ohio: HOW Books, 2010 |
Sumber Pengatalogan: | LibUI eng rda |
ISBN: | 9781600619601 |
Tipe Konten: | text |
Tipe Media: | unmediated |
Tipe Carrier: | volume |
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Deskripsi Fisik: | viii, 168 pages : illustration ; 30 cm |
Lembaga Pemilik: | Universitas Indonesia |
Lokasi: | Perpustakaan UI, Lantai 2 (Buku Teks) |
No. Panggil | No. Barkod | Ketersediaan |
---|---|---|
659.1 GRI c | 01-17-00752 | HILANG |
659.1 GRI c | 01-17-00753 | TERSEDIA |
659.1 GRI c | 01-18-10030 | TERSEDIA |
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