Marketing communications
John Egan (Sage Publications, 2015)
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| In this textbook, John Egan draws on years of both industry and academic experience to explain the why as well as the how of marketing communications. It covers all the essential topics that are relevant to your marketing communications course in a relatable and easy-to-read style. |
| No. Panggil : | 658.8 EGA m |
| Entri utama-Nama orang : | |
| Subjek : | |
| Penerbitan : | Los Angeles: Sage Publications, 2015 |
| Sumber Pengatalogan: | LibUI eng rda |
| ISBN: | 9781446259030 (pbk) |
| Tipe Konten: | text |
| Tipe Media: | unmediated |
| Tipe Carrier: | volume |
| Edisi: | second edition |
| Catatan Seri: | |
| Catatan Umum: | includes bibliographical references and index |
| Catatan Versi Asli: | |
| Deskripsi Fisik: | ix, 420 pages : illustrations ; 28 cm |
| Lembaga Pemilik: | Universitas Indonesia |
| Lokasi: | Perpustakaan UI, Lantai 2 |
| No. Panggil | No. Barkod | Ketersediaan |
|---|---|---|
| 658.8 EGA m | 01-17-02917 | TERSEDIA |
| Ulasan: |
| Tidak ada ulasan pada koleksi ini: 20451321 |
