Full Description
| Cataloguing Source | LibUI ind rda |
| Content Type | text (rdacontent) |
| Media Type | unmediated (rdamedia); computer (rdamedia) |
| Carrier Type | volume (rdacarrier); online resource (rdacarrier) |
| Physical Description | xiv, 129 pages : illustration ; 28 cm + appendix |
| Concise Text | |
| Holding Institution | Universitas Indonesia |
| Location | Perpustakaan UI, Lantai 3 |
- Availability
- Digital Files: 1
- Review
- Cover
- Abstract
| Call Number | Barcode Number | Availability |
|---|---|---|
| S68838 | 14-19-808268789 | TERSEDIA |
| No review available for this collection: 20458187 |
Abstract
ABSTRAK
Penelitian ini membahas proses pengambilan keputusan badan usaha dalam keikutsertaan pada program JKN di wilayah Jakarta Selatan tahun 2016. Jenis penilitian ini adalah kualitatif dengan menggunakan teknik wawancara mendalam. Variabel yang diteliti menggunakan teori pengambilan keputusan konsumen dan teori perilaku konsumen. Hasil dari penelitian menunjukkan bahwa proses pengambilan keputusan badan usaha dipengaruhi oleh cara pendekatan, motivasi, keinginan dan kebutuhan badan usaha, dan sanksi yang berlaku. Alasan badan usaha yang sudah mendaftar menjadi peserta yaitu karena sanksi dan kewajiban dari peraturan. Alasan badan usaha yang belum mendaftar menjadi peserta yaitu karena perusahaan sudah memiliki asuransi komersial dan merasa keberatan dengan beban iuran JKN. Hal ini terjadi karena kurangnya pemahaman badan usaha terhadap prinsip BPJS Kesehatan yang berlandaskan kegotongroyongan.
ABSTRACT
This research discusses the decision making process of company in the participation of National Health Insurance program in South Jakarta area in 2016. This type of research is qualitative by using in depth interview techniques. The variables studied use consumer decision making theory and consumer behavior theory. The results of the research indicate that the decision making process of companies is influenced by the approach, motivation, desire and needs of companies, and applicable sanctions. The reason for the company that has signed up to participant is because of sanction and obligation of regulation. The reason for the company that has not signed up is because the company already has commercial insurance and object to the contribution fee that must be paid. This happens because the lack of understanding in the company against the principle of BPJS Kesehatan which is based on mutual cooperation.
Penelitian ini membahas proses pengambilan keputusan badan usaha dalam keikutsertaan pada program JKN di wilayah Jakarta Selatan tahun 2016. Jenis penilitian ini adalah kualitatif dengan menggunakan teknik wawancara mendalam. Variabel yang diteliti menggunakan teori pengambilan keputusan konsumen dan teori perilaku konsumen. Hasil dari penelitian menunjukkan bahwa proses pengambilan keputusan badan usaha dipengaruhi oleh cara pendekatan, motivasi, keinginan dan kebutuhan badan usaha, dan sanksi yang berlaku. Alasan badan usaha yang sudah mendaftar menjadi peserta yaitu karena sanksi dan kewajiban dari peraturan. Alasan badan usaha yang belum mendaftar menjadi peserta yaitu karena perusahaan sudah memiliki asuransi komersial dan merasa keberatan dengan beban iuran JKN. Hal ini terjadi karena kurangnya pemahaman badan usaha terhadap prinsip BPJS Kesehatan yang berlandaskan kegotongroyongan.
ABSTRACT
This research discusses the decision making process of company in the participation of National Health Insurance program in South Jakarta area in 2016. This type of research is qualitative by using in depth interview techniques. The variables studied use consumer decision making theory and consumer behavior theory. The results of the research indicate that the decision making process of companies is influenced by the approach, motivation, desire and needs of companies, and applicable sanctions. The reason for the company that has signed up to participant is because of sanction and obligation of regulation. The reason for the company that has not signed up is because the company already has commercial insurance and object to the contribution fee that must be paid. This happens because the lack of understanding in the company against the principle of BPJS Kesehatan which is based on mutual cooperation.