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Comprehensive strategic management: a guide for students, insight for managers

by Eric J. Bolland (Emerald, 2017)

 Abstrak

A breakthrough approach to strategic management is presented in this book. Traditionally, strategic management texts have offered a largely conceptual presentation of the subject followed by a separate and dominant section containing many different types of case studies. This book breaks from that by having fewer case studies but they are attached to the chapters in which relevant material is presented. This reinforces the subject for student and manager alike. Additionally, important concepts from the academic treatment of strategic management and the practice of it in organizations are integrated by using findings and drawing implications from the leading strategic management journals and the writings from top business publications. Consequently, all readers will become familiar with the practical tools of strategy management, how to use these tools and solve real world strategy issues. This book also sorts through the myriad of strategy research and theory to highlight the intellectual pillars which support the subject.

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 Metadata

No. Panggil : e20469576
Entri utama-Nama orang :
Subjek :
Penerbitan : United Kingdom: Emerald, 2017
Sumber Pengatalogan: LibUI eng rda
Tipe Konten: text
Tipe Media: computer
Tipe Pembawa: online resource
Deskripsi Fisik: ix, 413 pages : illustration
Tautan: https://www.emeraldinsight.com/doi/book/10.1108/9781787142244
Lembaga Pemilik:
Lokasi:
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No. Panggil No. Barkod Ketersediaan
e20469576 02-18-197245921 TERSEDIA
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