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Cornering the market: independent grocers and innovation in American small business

Susan V. Spellman (Oxford University Press, 2016)

 Abstrak

This book overturns nostalgic stereotypes of antiquated storekeepers, suggesting that nineteenth and early twentieth-century grocers were important but unsung innovators of business models and retail technologies that fostered the rise of contemporary retailing. They wrestled with fundamental changes in the structures of retailing and commercial capitalism, including the development of mass production, distribution, and marketing; the growth of regional and national markets; the emergence of new organizational and business methods; and the introduction of retail technologies such as the cash register. Yet today we know very little about the considerable achievements of small businessmen and their corner stores and even less about their major contributions to the making of modern commercial enterprise in the United States. Combining the archival sources and storekeepers stories along with sales records, credit reports, and legislative efforts, the book explores how evolving commercial, legal, and social institutions changed the course and development of the grocery trade. This story is told through grocers eyes, illuminating the day-to-day problems, challenges, and tasks associated with running small businesses and showing how local retailers made possible a national grocery trade.

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 Metadata

No. Panggil : e20470234
Entri utama-Nama orang :
Subjek :
Penerbitan : Oxford: Oxford University Press, 2016
Sumber Pengatalogan: LibUI eng rda
Tipe Konten: text
Tipe Media: computer
Tipe Pembawa: online resource
Deskripsi Fisik: xii, 226 pages : illustration
Tautan: http://www.oxfordscholarship.com/view/10.1093/acprof:oso/9780199384273.001.0001/acprof-9780199384273?rskey=k9S8YI&result=1
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e20470234 02-18-918117557 TERSEDIA
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